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AWeber makes email campaign planning easy with this free template

We did all the heavy lifting for you, so you can spend your time where it matters — running a successful business. This email marketing planning template is set up so you can quickly and easily measure the performance of all your email sends and tests, and find opportunities for improvement.

Email Planning Template

Download your FREE email marketing planning template today, and start forming a more strategic email marketing strategy, immediately:

AWeber uses the information you provide to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time.

Downloads available for Microsoft Excel and Google Sheets.

This template will allow you to:

AB Test Template
  • Automatically calculate all your email marketing metrics. We included all the formulas for you, so all you need to do is plug in your numbers.
  • Easily compare your email campaign performance.
  • Organize your email campaigns and logistics — when it was sent, who it was sent to, etc.
  • Figure out what to split test, allowing you to make more strategic decisions in a more timely manner.
  • Easily view the performance of all your A/B email tests in one location.
  • Compile data on an Excel or Google Sheet for your convenience.

Your Free Email Marketing Planning Template

This template will allow you to organize, track, and measure the results for all your email marketing campaigns and tests. We’ve developed the email marketing planning template — complete with all the spreadsheet formulas you need — to help you calculate your email marketing results.

Insert your upcoming emails into this template so you know which segments and lists are scheduled to receive a specific email. Then, use this template to quickly see which emails have performed great in the past and use a similar approach for your next email.

We’ve included all the main email performance formulas including open rate, click rate, click through to open rate, and conversion rate.

Plus, as a special bonus, we’ve added an A/B split test planning template with formulas. Now you can quickly determine which key indicators were impacted by your testing.

AB Test Template

Download your FREE email marketing planning template today, and start forming a more strategic email marketing strategy, immediately:

AWeber uses the information you provide to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time.

Downloads available for Microsoft Excel and Google Sheets.