Free guide
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45+ email content templates and the complete course to writing great emails.

Learn how to craft the perfect message or just use our templates to fill in the blanks!

Download the guide now
What to Write in Your Emails Guide

All the tools you need to write emails like an expert.

Whether you’re just getting started or want better results from your emails, get the tools, guidance and expertise you need to succeed. Here’s what’s included in this free course:

  • More than 45 fill-in-the-blank copy templates.

    Writing emails has never been easier or faster. Add your info to the blanks in the templates like a game of MadLibs. Then, simply paste the content into your email marketing platform and send.

  • How to write every email you should be sending.

    Unsure what emails you should send and what to write in them? Learn about the most important ones – like automated emails, survey emails and sale emails.

  • Homework to help you take action.

    To prevent procrastination and help you apply what you learn, you’ll get manageable homework broken out into simple steps that you can complete in less than 15 minutes.

  • Expert copywriting strategies to optimize your emails.

    Trying to get more opens, clicks and sales from your current emails? Learn copywriting tricks that’ll catch your audience’s attention and help you surpass your goals.

Everything you will get in the What to Write Guide and Course

Here’s a sneak peek at the templates.

Writing emails is simple with the 45+ fill-in-the-blank templates included in this course.

Increase your sales with this email template.

Ready to sell more?

Try this sale email.

Better your automation with this email template.

This automation email has snagged open rates up to 95 percent!

Grow your list with this email template.

Grow your list, get more shares and make subscribers happy with this email.

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The templates were simple and easy to follow and provided me with many ideas that I can use to create my own.

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Learn advanced strategy and take action with step-by-step homework in the course emails.

Follow these simple steps to get and complete the course:


Choose how frequently you’d like to receive course emails. Fill out the form on this page and select the email frequency that fits your schedule.


Open the emails when you receive them and read the lessons inside.


Do the homework! With short, easy-to-implement homework in the course emails, you can level up the templates in the guide or refine your own content.


Finally, measure your success and refer back to what you learned in the course to keep optimizing your emails.

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The templates and email series are very helpful. I began to think and write more creatively after I began the course. It taught me how to capture a reader's attention.

Meet your instructors

Liz Willits

Content Marketing Specialist

I’m a marketer and a copywriter, which means my writing is guided by you, my audience. I love that. I’ve had the privilege to send, study and write thousands of emails. In that time, I’ve learned what makes a subscriber open an email or move it to spam. The kind of copy that gets people to take action. And how to see success with email marketing.

Monica Montesa

Content Marketing Specialist

I lead and execute AWeber’s content marketing strategy, which includes creating all kinds of engaging content for customers, including blog posts, emails and ebooks. When I’m not writing, I enjoy exploring new places, cooking and trying new vegetarian cuisines or cuddling with my adorable dog, Tucker.