Confirmed Opt-In Protects Against Spamza and Other Malicious Sites
by Justin Premick on September 2nd, 2008In the many discussions I’ve had about Confirmed Opt-In, and why it’s key for anyone doing email marketing, there’s one point I’ve found many people just don’t believe:
When you run your campaigns as single opt-in, you run the risk of people or scripts maliciously signing up other people’s email addresses to your list – meaning you’re spamming them.
Unintentionally, yes, but it’s still spamming, because that person who you’re now emailing never signed himself/herself up to your list.
For many people, the idea that someone would use their signup form to sign up someone else’s email address just makes no sense.
Well, you’re right – it doesn’t make sense.
But it happens, sometimes on a grand scale.
Continue reading “Confirmed Opt-In Protects Against Spamza and Other Malicious Sites”
Comments: 7
Labor Day 2008 Holiday Hours
by Justin Premick on August 29th, 2008Our support offices will be closed for Labor Day on Monday, September 2nd.
As always, we’ll be keeping an eye on things to address any critical issues.
We’ll be back on Tuesday, September 3rd at 8:00AM EDT to answer your questions by phone, email and live text chat.
Thanks, and have a great holiday!
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Free Blog Newsletter Email Template: Meadows
by Marc Kline on August 27th, 2008We’re getting email templates published at a faster pace than ever before, and today we’re happy to announce an addition that should be welcomed by bloggers who send a newsletter to build a stronger blog readership.
Continue reading “Free Blog Newsletter Email Template: Meadows”
Comments: 12
AWeber 10th Anniversary
by Tom Kulzer (AWeber CEO) on August 26th, 2008This month marks the 10th anniversary of AWeber since our first customer back in August 1998.
You might think that after 10 years things around here would be business as usual.
It’s anything but with constant new feature releases, hardware upgrades, new team members joining, and the thousands of small businesses like yourself that we work with every day.
What better way to celebrate the past and look forward to the future than to look at some of the many stages of change we’ve had over the years?
Continue reading “AWeber 10th Anniversary”
Comments: 24
List-Unsubscribe Header Makes Unsubscribing Easier and More Trustworthy
by Justin Premick on August 22nd, 2008Some people don’t trust unsubscribe links, even from legitimate email senders.
Others don’t want to be bothered locating the unsubscribe link in your email.
In both cases, recipients may click the “spam” button in order to unsubscribe – raising your spam complaint rates and possibly reducing deliverability.
Wouldn’t it be nice if ISPs made unsubscribing easier and more trustworthy for users (at the same time reducing your complaint rate)?
One major ISP is already doing so.
Continue reading “List-Unsubscribe Header Makes Unsubscribing Easier and More Trustworthy”
Comments: 24
Team-Building Day: Wednesday, 8/20/2008
by Justin Premick on August 19th, 2008This Wednesday, August 20, 2008, AWeber’s Customer Solutions Team will be participating in team-building activities.
We’ve set aside this day to help us more effectively assist you with questions about email marketing and our services.
As a result, our Customer Solutions Team will not be available to answer questions on the 20th.
If you have an urgent issue, please use our contact page to create a ticket. You may also want to search our Knowledge Base, which contains detailed answers to most questions about AWeber.
We’ll be back in the office on Thursday, August 21, 2008 starting at 8:00AM Eastern time.
Thanks for understanding, and for using AWeber!
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Double Your Blog Newsletter Readers: Expand Beyond Your Blog
by Justin Premick on August 18th, 2008
In the previous three posts on doubling your blog newsletter subscribers, we’ve talked about:
- Adding subscribe opportunities within posts
- Creating a dedicated blog subscribe page
- Getting current readers to bring you new ones
Today, let’s take a step back from these online and email marketing tactics and look at how you can grow your blog newsletter away from your website.
Continue reading “Double Your Blog Newsletter Readers: Expand Beyond Your Blog”
Comments: 6
Free HTML Email Template: Malibu
by Marc Kline on August 12th, 2008One of our email designer virtuosos, Bob, put together a new template to help our customers get promotional emails out on the fly, in an effective way.
New to AWeber? Check it out, then click to download a ZIP file you can preview and pass to your web designer.
Already an AWeber customer? There’s no need to download anything. Read on…
Continue reading “Free HTML Email Template: Malibu”
Comments: 16
Double Your Blog Newsletter Readers: Encourage Sharing!
by Justin Premick on August 11th, 2008This is the 3rd of 4 posts on how we doubled our blog newsletter subscribers. Be sure to read the other ones on putting signup forms in posts and creating a subscribe page.
Today’s tip is applicable to email marketing in general, but deserves bloggers’ attention because not all bloggers are experienced email marketers, and they’re more likely to miss this idea.
Plus, it’s so obvious that you might overlook it.
If getting more readers without spending on paid traffic or doing some SEO appeals to you, you’ll appreciate today’s tip – because this tactic gets you subscribers without relying on Google.
Continue reading “Double Your Blog Newsletter Readers: Encourage Sharing!”
Comments: 12
Email Web Analytics: 2 New Segmenting and Targeting Options
by Justin Premick on August 7th, 2008Ever wanted to know which of your subscribers aren’t responding to your emails?
Or which parts of your website subscribers are interested in?
This week, we added two new segmentation and targeting options to our Email Web Analytics tools to help answer those questions.
With them, you can identify people who have stopped paying attention to your emails (or never did).
And for those people who are still engaged, you now can segment them by what pages they’re visiting – even if those visits don’t originate from an email you send!
Continue reading “Email Web Analytics: 2 New Segmenting and Targeting Options”
Comments: 13
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