Email marketing is a high ROI ("return on investment") marketing method - not just on your investment of money - but also your investment of time.
This five minute video contains a walk through of all of the basics of setting up an effective email marketing campaign, including how to:
- Setup the welcome message sent to your subscribers when they sign up
- Put a form on your website that builds your list of subscribers
While there are plenty of other features you will use to help maximize results, this is all it takes to start seeing a return on your investment.