list building Articles
This post was written by Mikita Mikado, the COO and Co-Founder of Quote Roller. As the result of one email, we have acquired 30% more paid users and increased our monthly revenue by 25%. How, you ask? Let’s Start With A Little Background… At the end of the last year, Quote Roller decided to switching [...]
Read "How We Got 300 More Paid Subscribers With A Single Email"
“To lightbox or not to lightbox, that is the question.” – Shakespeare’s most over-adapted (because it’s perfect) quote You’re browsing a site and suddenly, a form pops up in your face, blocking the page with an offer you didn’t ask for. Obnoxious, right? But plenty of sites use lightboxes to request email subscriptions. The common [...]
Read "The (Easy) Secret To 1,375% More Subscribers"
Last fall, I talked to customer Tim Brennan, chess tactics master, about his marketing plan for the holidays. He’d written an ebook – his first – and had a fresh list-building tactic to try out. He just followed up with me to report, 3 months later, “This has been a HUGE success.” Here’s Tim explaining [...]
Read "Tim’s Ebook Marketing Success Story"
If you’re a blogger, it’s likely people are reading your posts through Google Reader. (Click if you don’t know Reader.) Google announced Wednesday that Reader’s closing. Which means your RSS followers won’t see your posts anymore. Email to the rescue! What’s Email Got To Do With It? Well, your soon-to-be-ex-Reader followers have 3 options: 1. [...]
Read "Bloggers: Google Reader’s Closing, So Get Those Readers On Your Email List"
If you haven’t bumped into SnapChat already, it’s the newest (and fast-growing) kid on the online marketing block. SnapChat’s an app for smartphones. You send a picture or short video clip to your contacts, and it self-destructs after a few seconds (you pick the time frame, of course.) (Similar to Facebook Poke, if you’re familiar.) [...]
Read "The Only Way To Market With SnapChat"
If you run an Etsy shop – or several – marketing with an email newsletter might seem daunting. But there are two reasons to jump in and start emailing anyway: 1. It’s really super-simple with the right tools (think automatically inviting customers to your newsletter and adding your products to emails with 2 clicks). 2. [...]
Read "6 Ways To Grow Your Etsy Shop With Email"
You want to see your list of subscribers grow. But does your growth rate look like this? A flat line is better than a declining one, but every business owner wants to see their growth going UP. And maybe for 2013, you’ve vowed that you will do something to make sure that you will see [...]
Read "How To Meet Your 2013 Marketing Resolutions: Part 2"
There are 2 things every Etsy shop owner needs to keep growing their sales: 1. A way to follow up with your customers. As an Etsy seller, you leave money on the table if you aren’t following up with previous purchasers, already interested in your products. 2. Tools to do this quickly and easily. You [...]
Read "App For Etsy Sellers: Easily Email Your Customers"
You may have wondered how to require an email subscription for access to your high-quality content, the stuff you can’t find just anywhere on the Web. After all, you spend a lot of time and energy putting it together. You brainstorm, dig around the Internet doing research and polish your message like a well-loved shoe. [...]
Read "How to Hide Content Behind An Email Sign-Up"
Half the battle of managing a successful email marketing campaign is building a subscriber list. A lot of businesses do this online, but if you don’t have time to create a big online presence, you may not be able to get the same results. (And no, purchasing a list does not work.) And if you’re [...]
Read "Easily Collect Subscribers Anywhere With Your iPad"