With over 75 proven HTML email templates under our belt, I got to thinking…

…what would really set our new email templates apart from the rest?

Well, I have a couple ideas on this (and I want to hear yours too!). Here’s the first one…

Our latest HTML email template is designed to help you quickly and easily create one of the most critical (and often-overlooked) messages: the welcome email.

Our Newest HTML Email Template: “Welcome”

This is the first in a line of “functionally themed” templates that we’ll be releasing.

Specifically designed to be a welcome message for new subscribers, the “Welcome” template incorporates the elements we believe should be included in your first correspondence.

Create Effective Welcome Emails Using This Template as a Guide

Just for good measure, lets go over what makes a welcome message successful:

• Confirm the subscription was successful

  What good is a welcome email if you fail to mention that the user has successfully subscribed?

  I recommend making this the most prominent piece of information in the email.

• Re-iterate what your subscribers should expect to receive

  Using bullet points to display this information not only makes it easy to spot but easy to read.

• Includes a return link(s) to your website

  Although we incorporated this into our new email template you could easily expand on this.

  Providing some interesting links to some recent content might help prolong the users interest and intice them to wait diligently for your next broadcast.

• Encourage subscribers to add you to their address book.

  When a subscriber adds you to his/her address book, it not only helps with email deliverability but also increases the likelihood that images will be enabled in your future broadcasts.

• Provokes user interaction.

  Showing that you are easily accessible by hitting the reply button builds a stronger relationship between you and your subscribers.

You also may want to refer to the example of an effective welcome email (although not as good-looking as this template!) that we blogged recently.

So What’s Our Next “Functionally Themed” HTML Email Template?

There has been a lot of talk regarding what type of messages our customers might get the most use out of.

Here are some possibilities:

• Templates for Downloadable Files.

  Whether its regarding a PDF file, audio file or video, I could create a template for specific types of media to be downloaded.

• Template for Podcasts

  This template might incorporate a mock player for click through, a place to summarize recent podcasts, and/or a recommended set up to display the transcript for your latest podcast.

Have a Theme Idea for a Future HTML Email Template?

I’d love to hear some feedback on the templates I’ve created and any ideas I could possibly pursue in the future.

Share your thoughts on the “Welcome” template, and your ideas for future templates, in the comments!

We’re getting email templates published at a faster pace than ever before, and today we’re happy to announce an addition that should be welcomed by bloggers who send a newsletter to build a stronger blog readership.

Something to Impress Your Blog Readers With…

What’s So Special About This Template?

The first, most important thing to mention is the fact that “Meadows”, like all the templates our designers make, has been tested across all of the major email applications email subscribers tend to use.

It just can’t be overstated how important testing is for all HTML email.

In addition, although it can be adjusted for general newsletter use, “Meadows” is geared specifically toward blog newsletter senders because it has:

• A built-in “Subscribe via RSS” block so subscribers can gracefully switch to getting your content via RSS if they eventually prefer that option.
• A “Related Blog Posts” block so you can link up other articles your subscribers can read.

Other Unique Features

If you’d like to use this template for a non-blog email newsletter, just remove the two blog specific blocks mentioned above. There will still be other sidebar content left-over:

• This is the first time we’ve integrated a special “Share this email” box into a template. See if sharing your newsletter helps you to boost your subscriber numbers.
• There’s an explicit “Unsubscribe” block. We hate to see subscribers go, but it’s better they leave easily when they want to rather then making them jump through hoops.

Enjoy the free template, and let us know what you think!

One of our email designer virtuosos, Bob, put together a new template to help our customers get promotional emails out on the fly, in an effective way.

New to AWeber? Check it out, then click to download a ZIP file you can preview and pass to your web designer.

Already an AWeber customer? There’s no need to download anything. Read on…

Introducing Our Newest Template

Download The Template Files in a ZIP Folder

Malibu is one of over 75 HTML email templates included with every AWeber account. included free with every AWeber account. Customers can use it to create great-looking emails, with a single click of the mouse – just like with any of our other templates..

Also like the others, it is customizable and has been tested for compatibility with a wide variety of email applications. Oh, and of course, messages created using it will achieve the same high rate of deliverability our customers expect.

Ideas For Using This Template

Bob created Malibu with promotions and brevity in mind.. Think of it as a virtual postcard, and use it to:

• Make a concise yet compelling pitch for one or more of your products, including physical products and virtual products like eBooks
• Highlight a three step process your subscribers (and your business) could benefit from. Example: “3 Steps to a Greener Lawn!”
• Feature three articles/pages on your website, with screenshots or relevant images to grab your subscribers’ attention

Or, maybe you already have a fresh idea for a postcard template you’ve always wanted to try. How will you use it, and what other types of templates would you like to see?

Please share your thoughts and experiences with our reader community in the comments.

Many of our customers like to use HTML emails to send vibrant, branded communications to their subscribers. (So do we, for that matter.)

But creating a great-looking email can be challenging, especially if you’re not a designer and/or (like me) just aren’t an artist by nature.

That’s why we created our original HTML email templates — to help you spend less time on design, and more time on the content of your emails (not to mention the rest of your business).

Today, I’m excited to announce a new series of attention-grabbing HTML email templates, available for your use right now in your AWeber account.

Introducing Our Newest HTML Email Templates

Starting immediately, all AWeber users have access to 27 new templates created by our new designer Bob (you can meet him and the rest of our team at our about page).

These new template designs have been tested in a wide range of email clients to ensure consistent rendering.

Here are a couple of the new designs (click each design to see more of it):

Among these new templates you’ll find single-column as well as multiple-column designs and a range of colors.

Try The New Templates Today

To start using these templates, head over to the Follow Ups or Broadcasts page of your account.

Once you’ve loaded a template into your message, you can easily add your logo and other branded content using our HTML editor.

While you’re at it, let us know what you think — your feedback helps us decide what types of new templates we might provide down the road! (Plus if you like these ones you’ll make Bob’s day )

Is your email follow up and newsletter stylish? “How do I make my emails look good?” is one of the most frequently asked question at AWeber. For over a year now you have been able to point and click to create stylish formatted HTML messages with our built in editor, but you probably don’t have [...]

Our recently launched Blog Broadcast tool has changed the way blog owners update visitors about new content. Converting blog RSS content to automatic email notifications can significantly increase repeat website traffic. Adding to the existing 30 templates today we have released 21 additional psychologically pre-designed HTML templates for use in Blog Broadcasts, bringing the total [...]