Electronica Life’s Christian Alva faced a problem many online businesses encounter: lots of work for little growth. He was frustrated that after 18 months of hard work and dedication, all he had to show for it was 4,000 subscribers. That’s when he decided to try contests with the help of a service called Contest Domination. […]
Read "[Case Study] The Online Marketing One-Two Punch"
Shoppers crowded outside automatic doors, their puffs of cold breath in the frosty air, as always. But that might have been the only thing that remained the same for this year’s Thanksgiving weekend shopping. Several retailers opened early, offline merchants capitalized on Cyber Monday and even the sales figures broke with tradition: Black Friday Total […]
Read "How Consumers Are Shopping For The 2013 Holidays"
(Please tell me someone got the Dire Straits joke from the title. But, on to more pressing matters…) Video in email has gotten more and more popular. Just a few years ago, a survey showed that video increased click-through rates by 96% in some cases. VideoRetailer found that including the word ‘video’ in your subject […]
Read "Video In Email: Exposure For Something And Clicks For Free"
It’s the first full week of the December, which means the holiday season is now in full swing. In between all of the hustle and bustle that comes with this time of year, you may also want to take some time to relax. What better way to do so then to watch one of the […]
Read "Email Marketing Lessons From Classic Holiday Movies"
Limitations suck. That’s what we think here at AWeber. We don’t really believe in limitations here. We like things to be unlimited, like the number of emails you can send or the number of lists you can have or the amount of image storage you can get for free. What was that? Did we say […]
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Don’t look now, but it’s November. Yes, already. Thanksgiving is two weeks away. How did the holidays get here so fast? If you haven’t been to our Holiday Inn, you might not be fully prepared. Don’t panic. We have 12 free gifts to help you launch the best holiday campaign ever, and they’re all waiting […]
Read "12 Free Gifts To Save Your Holiday Marketing"
There are a lot of people online who want to donate to your organization, especially during the holidays. So no matter how busy you get this time of year, it’s important to keep your nonprofit visible. Here’s what I had to learn the hard way. Big Mistake. Huge. Before joining the AWeber team in September, […]
Read "Holiday Marketing For A Nonprofit? Don’t Neglect Your Online Presence"
Typos happen. And when they do, they can stand in the way of growing your email list. But that doesn’t have to be the case. Introducing an awesome new AWeber feature for your sign up forms: Sign Up Spellcheck. No more losing subscribers to typos. We catch typos in email domains as they happen and […]
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AWard-winning, top-performing ads provide an awful lot of inspiration for business growth, whether you’re a newbie or a seasoned marketer. Gleaning information from the very best takes quite a lot of research, but since we already planned to do this for our own purposes, we put together a four-part series breaking down what exactly made […]
Read "How To Flip Criticism Of Your Product On Its Head"
It’s almost December. No, really. Go look at your calendar. It says September, and that means the winter holiday season is only two months away. Yikes. You’ll have emails to send! Sales to run! Gifts to sell! Shipping dates to make! Are you feeling freaked out right now? Don’t worry. We have all the resources […]
Read "12 Free Gifts: Your Holiday Marketing Starts Right Here"