RSS to Email: 3 Tips To Get You Started
by Justin Premick on November 11th, 2008More bloggers than ever are converting RSS to email to connect with a wider audience. (Maybe you’re one of them.)
Now that the idea that RSS and email can and should coexist has taken hold, what can bloggers learn from the email marketing world and use to make RSS to email (even more) worth their while?
Continue reading “RSS to Email: 3 Tips To Get You Started”
Comments: 5
AWeber-Twitter Integration Now Works With Blog Newsletters
by Justin Premick on November 6th, 2008Just a quick note to say that the Twitter your email newsletters tool now works for Blog Broadcasts, too.
So you can now use AWeber to convert from RSS to email to Twitter – and get your message out to your audience even more easily than before! 
To tweet your blog newsletter, edit it – you’ll see the “Syndicate” and Twitter sections now appear:
Also, we fixed an oversight where personalization tags were being included in some tweets – so now, if you personalize your email subject lines with say, {!firstname_fix}, that field won’t appear in your tweet.
Enjoy – and don’t forget to follow AWeber, Tom, Sean and Justin (me) on Twitter!
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Podcasting and Email Newsletters: Presentation at PodCamp Philly
by Justin Premick on September 16th, 2008Last weekend, Tracey (our Director of Customer Solutions) and I attended and presented at PodCamp Philly.
While it’s not an email marketing event per se, it gives us an opportunity to learn about and discuss complementary media and marketing technologies and tools. (Plus it gives us a chance to get out from behind our computers and talk to local business owners and publishers in person.)
Just like last year, it was a great event with a lot of quality discussions on web publishing and building communities.
To give you an idea of what went on at the event, below are some of my notes from the event, as well as my presentation slides.
Continue reading “Podcasting and Email Newsletters: Presentation at PodCamp Philly”
Comments: 4
Free Blog Newsletter Email Template: Meadows
by Marc Kline on August 27th, 2008We’re getting HTML email templates published at a faster pace than ever before, and today we’re happy to announce an addition that should be welcomed by bloggers who send a newsletter to build a stronger blog readership.
Continue reading “Free Blog Newsletter Email Template: Meadows”
Comments: 15
Double Your Blog Newsletter Readers: Expand Beyond Your Blog
by Justin Premick on August 18th, 2008In the previous three posts on doubling your blog newsletter subscribers, we’ve talked about:
In the previous three posts on doubling your - Adding subscribe opportunities within posts
- Creating a dedicated blog subscribe page
- Getting current readers to bring you new ones
Today, let’s take a step back from these online and email marketing tactics and look at how you can grow your blog newsletter away from your website.
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Comments: 6
Double Your Blog Newsletter Readers: Encourage Sharing!
by Justin Premick on August 11th, 2008This is the 3rd of 4 posts on how we doubled our blog newsletter subscribers. Be sure to read the other ones on putting signup forms in posts and creating a subscribe page.
Today’s tip is applicable to email marketing in general, but deserves bloggers’ attention because not all bloggers are experienced email marketers, and they’re more likely to miss this idea.
Plus, it’s so obvious that you might overlook it.
If getting more readers without spending on paid traffic or doing some SEO appeals to you, you’ll appreciate today’s tip – because this tactic gets you subscribers without relying on Google.
Continue reading “Double Your Blog Newsletter Readers: Encourage Sharing!”
Comments: 14
Double Your Blog Newsletter Readers: Build a Subscribe Page
by Justin Premick on August 6th, 2008This is post #2 of 4 in a series on how we doubled the number of people on our blog newsletter. You can read the first post here.
In Part 1 of our discussion of blog newsletters I suggested you “think of your blog posts like sales letters for your blog, with each new subscriber as a successful conversion.”
Today, let’s continue that discussion, and highlight another tactic that is an especially easy “win” for anyone with some Internet or email marketing experience.
Continue reading “Double Your Blog Newsletter Readers: Build a Subscribe Page”
Comments: 10
Want To Double Your Blog Newsletter Readers? Here’s The First of 4 Tactics That Helped Us
by Justin Premick on August 4th, 2008Bloggers: are you taking advantage of every opportunity to get more subscribers?
As you’re no doubt aware, subscribers are an essential element of a successful blog. They read more, comment more and return to your blog more than more passive visitors do.
So it’s in your best interest to encourage people to become subscribers.
One way to do this is by offering an RSS feed. Another way that many successful bloggers advocate, is the blog newsletter.
Well, if something’s worth doing, it’s worth doing well, right?
Over the next few posts, we’ll share four tactics we’ve found effective in growing our own blog newsletter. In fact, they’re responsible for over 50% of our blog newsletter subscribers!
Comments: 39
How to Let Blog Readers Choose Their Email Frequency
by Justin Premick on February 14th, 2008In the comments of a post discussing our recent FeedBurner integration, Mike Hill asked a great question about email subscription options:
“The scheduling would be more useful if it can be setup by the subscriber, not by me as the publisher. Is that a possibility with any subscription services on email?
To me, this would be far more useful to my readers than me picking when to get it. I’d even consider subscribing some of my blogs on email instead of RSS if this was available.”
While creating a signup form that gives subscribers an unlimited number of frequency options would be tough to pull off without making the form look awkward and intimidating, it’s easy to offer them a couple of different options.
All it takes is a little HTML know-how and a few minutes to set up an extra list or 2.
Continue reading “How to Let Blog Readers Choose Their Email Frequency”
Comments: 20
Blog Broadcast: FeedBurner Integration, Click Tracking
by Justin Premick on February 5th, 2008Fresh on the heels of the advanced rss to email scheduling options released last week come two new enhancements to help bloggers send email newsletters.
With these features, you’ll be able to take greater advantage of the social proof that FeedBurner’s subscriber counts provide, and more easily track what actions your email subscribers take when they get your newsletter.
Continue reading “Blog Broadcast: FeedBurner Integration, Click Tracking”
Comments: 17
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