You’ve gone up against dozens of other marketers and come out on top.
We salute you, the best of the best email marketers, with a place on the winners podium in the 2012 Email Marketing Summer Games.
The winners are…
In The Category Of Subject Line Shot Put:
In The Category Of Web Form Fencing:
In The Category Of Design Gymnastics:
In The Category Of Valuable Content:
All winners will be contacted to arrange for prize delivery.
Thank you to everyone who participated in these inaugural games, whether by competing or voting. Let’s continue making the field of marketing a place of inspiration and excellence.
Why you may be 41% more likely to be obese
Category: Web Form Fencing
While many different styles of web forms attract subscribers, we’re looking for some true all-stars. The criteria for judging are as follows:
- The web form clearly explains the benefits of subscribing
- The web form is designed in a pleasing manner
- The web form uses fresh, original copy or techniques to attract subscribers
Here are your contestants (click each form to see it in full):
Category: Design Gymnastics
A fresh, appealing design creates a pleasant experience for subscribers. The criteria for judging design are as follows:
- The design of the email is both pleasing to the eye and practical in terms of reader use.
- The design of the email uses whitespace effectively.
- The design of the email includes a preheader, alt text on images and other practical considerations.
Here are your contestants (click each email to see it in full):
Category: Valuable Content Weightlifting
As a marketing channel, email has much more potential than simply presenting sales pitches. In the category of valuable content, the criteria for judging are as follows:
- The content of the email relates to the brand’s product or service without being a direct sales pitch.
- The content of the email provides a measure of education or entertainment.
- The content of the email provides value readers won’t find elsewhere.
Here are your contestants (click each email to see it in full):
Thank you for voting!
Polls will be open through Friday, August 9. Results will be tallied and winners announced the day of the official Olympics Closing Ceremonies, Sunday, August 12.
Make sure you’re following the AWeber blog to see if your choices are the winners!
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