(More) New Email Web Analytics Feature Sneak Peek

Sneak PeekWith the overwhelming response to our initial analytics sneak peek it’s hard to imagine that we might actually have more up our sleeve for you.

Most small businesses using email marketing call their campaigns a success or failure based strictly on the raw number of opens or clicks they get.

Unfortunately, up until now there hasn’t been an affordable solution for small businesses to truly get inside their campaigns.

That’s about to change…

Beyond Landing Pages

Most email campaign reports can show you how many clicks you received on a link.

What happens when the user clicks thru to your site and continues to click around on other pages? Would it be helpful to know the total traffic impact your campaign has on your website, not just the landing pages?

Now you can, with the addition of one line of JavaScript on the pages of your site you can track clicks in your emails using your own domain name and track clicks that go beyond your landing pages.

Track email sales revenue.Track Email Sales Revenue

For most small businesses the goal of having an email newsletter or other mail follow up campaign is to drive sales or a specific action on your website.

How many sales did your last campaign generate? How many dollars did that campaign bring in?

Tracking sales and the revenue from those sales will now be integrated directly with your campaign reports.

You can track any type of goal you may have on your website, whether it’s logging into an account, posting a comment on your blog, or filling out a form to request a quote.

Analytics DashboardReport Dashboard

With the multitude of new reports available, loading a page to view each one separately can be time waster.

Reports that you access frequently from different lists can all be placed in one central dashboard page.

 

 

 

 

 

 

Revenue Date RangeFlexible Reporting Date Ranges

Rather than being stuck with a specific date range such as the last 30 days, flexible reporting allows you to drill into your data over any period of time.

Look at results for last week or the last 6 months – slicing and dicing your data in any way you desire.

Get Early Access To These New Features

We’ve opened a few more slots for beta testers.

Participants should have at least 100 subscribers and be communicating with their subscribers once per week or more.

Interested? Please post in the comments below. Be sure to include your website URL and email address in the proper boxes so we can contact you.

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22 Comments

  1. Martin

    As posted in the previous comments box I’m extremely interested in testing. We email out every 4 days to 10k subscribers, 2 days of content, 1 of pitch and would be extremely interested in the sales revenue side of things.

    3/24/2008 11:38 am
  2. Rob

    We have recently started building our list and currently have over 600 who receive a weekly email each with a link to products being introduced or discussed in that weeks email. We would be very interested to be involved so that we can analyse the results asap and start to test changes to the content of emails being delivered.

    3/24/2008 2:00 pm
  3. Hi Tom

    I’d be interested in trying out the new stats. We email every week to over 10K people.

    Thanks

    3/24/2008 4:46 pm
  4. Hi,

    I’d love to try this. My list is 11,000+ and I email 2-3 a week.

    3/24/2008 4:54 pm
  5. Keen to participate too.

    3/25/2008 12:58 am
  6. Yes I would certainly be interested. I have about 5,000 subscribers and communicate on at least a weekly basis. I am also the webmaster of the site. We use google analytics as well.

    3/25/2008 7:13 am
  7. Hi Tom,

    Thank you thank you for the new analytics! I do not qualify for your beta test – when are you scheduled to go live for the rest of us?

    I particularly like the ‘who’ in your new reports.

    Thanks again!
    – Audrey
    Tigress Coaching

    3/25/2008 3:51 pm
  8. Hey Tom

    I’d definitely like to be considered for the beta.

    I recently "cleaned" my 150K subscribers by switching to AWeber, so I’m kinda starting over with my list and I’d like to see how things work out.

    Cheers

    3/27/2008 3:13 am
  9. Hi Tom,
    I’m new to AWeber and I’d sure like to use your analytics system from the start. I’m also using Google Analytics.
    My list is over 3K and I’m sure I’ll mail to more than 100 every week…plus to the whole list at least monthly.
    I’m looking forward to getting started and hope you include me!

    3/30/2008 8:10 pm
  10. Hi Tom,

    This is certainly something I’d like to be a part of. This info would be helpful to the regular emails we send.

    4/1/2008 3:23 pm
  11. Today, I received 198 subscribers, I would like to know where they are coming from. I would be interested in the analytics.

    4/2/2008 9:37 pm
  12. I am very interested in tesing these new analytics.

    4/4/2008 11:27 am
  13. Ian

    I’m interested! Thanks.

    4/4/2008 4:40 pm
  14. We’re interested in tracking specific links without the "clicks.aweber.com" address, the revenue tracking feature and the advanced reporting.

    4/8/2008 11:35 am
  15. I forgot to mention that we send out a newsletter twice a week to 23,000 subscribers.

    Thanks!

    4/8/2008 11:38 am
  16. I am very interested in the Beta testing phase. I send out emails to over 200 subscribers per week.

    4/8/2008 6:06 pm
  17. Joe

    Let’s test! :-)

    4/14/2008 11:49 am
  18. Tony

    I am very interested in the Beta testing phase. I send out emails 2000 subscribers twice a week

    4/14/2008 10:22 pm
  19. I would love to find out where my readers go, you can become brain numb when writing and lose your focus on where you want your readers to go, finding out what they are actually interested in can help you reshape your messages and be advantageous for everyone!
    Thanks!

    4/23/2008 10:46 pm
  20. I’d be very interested in testing this out. Please let me know.

    5/12/2008 12:30 pm
  21. Hi Tom, Yes please! We have about 1000 on our list setup with autoresponders sending 7 days or so. I am also the webmaster of the site and we currently use some google analytics too.

    1/21/2009 12:11 am
  22. Andrew,

    I’m afraid that this beta period is over.

    However, if you’re interested in upgrading your account, just get in touch with our Customer Solutions team.

    They can give you more details and switch you over if you’d like.

    1/21/2009 10:15 am

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