Inbox Ideas | Email Marketing Tips by AWeber

Click Thru Link Tracking Released.

Posted by Tom Kulzer (AWeber CEO)

Measuring response rates has become much easier to do in recent weeks with the addition of open rate tracking and now the introduction of URL click tracking.

When creating a message within AWeber, simply check the “click tracking” box to activate click tracking. AWeber handles everything else automatically.

When your message is sent to your opt-in subscribers each unique link is converted to a tracking link. This happens in both plain text and HTML formatted messages. As a subscriber clicks on the link a hit is registered and the subscriber is automatically directed to your website within a fraction of a second.

To view click rate stats login and click on “Reports”. Select the report for “Follow Up Totals” or “Broadcast Click the “clicks” number column to new the detailed statistics. From there you can view each URL that appears in each message and how many times that URL was clicked. The click rate stats are updated on an hourly basis with all of the traffic that occurred in the previous hour.





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