AWeber, Gmail, and Rapportive: Good Things Come In Threes

We’re always excited to announce a new integration using the AWeber API, whether it’s for signup forms on your blog, landing page optimization, or even social media.

This week, we’re bringing you something a little bit different – we’ve integrated with Rapportive, which is itself an add-on for Gmail. It basically connects your Gmail account to your social media networks, displaying recent tweets or wall posts from the person whose mail you’re reading.

Our app allows you to connect your Gmail account to AWeber – read on to learn more!

What Is Rapportive?

As mentioned above, Rapportive connects your Gmail account to social media sites – for more information, take a look at their website.

As it happens, AWeber and Rapportive work very well together. When do you most need access to information about your subscribers? When you’re replying to their email, of course.

The AWeber app for Rapportive displays your subscribers’ information in a sidebar while you’re reading messages from them.

The Raplet in Action

Once it’s up and running, you’ll be able to see the lists that your subscribers are on when they email you, right in the Rapportive sidebar, like so:

You can get even more information by clicking on a particular list. This will pull up a detailed view of the subscriber’s information on that list, with information including their sign-up date and the last follow up message they were sent:

Setting It Up

To get things rolling, first install Rapportive.

You can find the AWeber raplet through the “Add or Remove Raplets” option in the Rapportive menu once you have Rapportive installed – for more detailed setup instructions, refer to our knowledge base.

Soon, you’ll have access to your subscribers’ information while you’re reading their email to you. How cool is that?

What Do You Think?

How are you going to make use of this app? Are there any other features or statistics you’d like to see implemented to work with Rapportive/Gmail?

Let us know in the comments below!

Print This Post

Related Articles

By:
Education Marketing Associate

Become a Better Email Marketer

Subscribe to This Blog by Email
Why Subscribe?

37 Comments

  1. Oooh, this is nice! Very useful, thanks :-)

    8/10/2011 6:49 pm
  2. It does seem good. One question though…

    If this app gets traction, and becomes popular, why wouldn’t google just offer a replacement to it with their own version and develop it as a standard part of the gmail system?

    8/11/2011 5:05 am
  3. @Alex – Gmail has already rolled out such a feature. Now you can see details of a person on right side but as of now it is limited to Google profile unlike Rapportive which can fetch from FB, Twitter, Blogger, LinkedIn etc

    @Nick – I am a regular user of Rapportive and installed Aweber raplet today. For some reason Rapportive fetch is very slow and is not showing me any data.

    8/11/2011 9:29 am
  4. Brilliant! My customer support team can learn a lot about those sending us email without having to research their history. Telling us which lists they are on with a click will be very helpful!

    Another similar feature I’d like to see is a “Klout.com” score automatically popping up in similar fashion. You can get instant notification that way when you are dealing with a “VIP” that you might have otherwise not been aware of.

    8/11/2011 10:11 am
  5. Wow, that’s fantastic… what a great idea. We use email addresses @ our own domain name though, rather than gmail. I wonder if it’s possible for someone to write something similar for Outlook Express?

    8/11/2011 10:20 am
  6. Hey Alex,

    That’s a possibility, sure. I can’t speak for Google but I imagine they’d prefer to keep using that sidebar space to serve advertising rather than replace it with something like Rapportive.

    8/11/2011 10:24 am | Follow me on Twitter
  7. Joy

    It wouldn’t work with my email address :-(

    8/11/2011 10:32 am
  8. This is wonderful,but how can we connect it with facebook and twitter?

    8/11/2011 11:43 am
  9. Seems pretty cool. Thanks for the update Justin!

    8/11/2011 12:45 pm
  10. I love rapportive and have been using it for quite some time now. Being able to also see info about subscribers in email via this aweber raplet just adds more value. Got it installed and am poking around on some of my subscriber mail. Very cool! Thanks much.

    8/12/2011 6:08 pm
  11. I’ve also been using Rapportive for awhile and find it helpful to “see” a picture of those I’m e-mailing as well as to connect with them online. I just added the Aweber raplet and love it! Great idea :)

    Thanks so much

    8/15/2011 7:33 pm
  12. great feature. useful for web 2

    8/17/2011 12:22 am
  13. Wow… Gmail and Aweber together? What a great feature.
    Nice

    8/18/2011 11:44 pm
  14. I answered my own question – and am THRILLED by what I found!

    Want to see the social influence score of your email contacts? Check out the add-ons (called raplets) that rapportive supplies. Add in the “KLOUT” score.

    go to raplets.com to get access to the KLOUT.com add on (free of course)

    I did notice that not everyone has a KLOUT score, but those that do pop right up. (Note – you don’t have to be signed up with Klout to get assigned a score).

    How I’m going to be using it:
    If I get a customer email from someone with a high KLOUT.com score I’ll know it means that they have a high degree of social influence and will treat them accordingly! It’s sort of like secretly knowing who the food critics are when they walk in the door of your restaurant!

    I’m going to make a video about the many great ways to leverage this info! Very exciting!

    8/19/2011 9:41 am
  15. This adds some awesome functionality and quick access to important intelligence data regarding your subscribers I love it!

    I’m hoping I can use it with my Google Apps account – about to start investigating now…

    8/19/2011 10:54 am
  16. Jim,

    Great find on the Klout raplet! That’s a nice one to add.

    8/22/2011 12:40 pm | Follow me on Twitter
  17. Joy

    I saw this working in my email tonight for the first time – very nice to see the photo, country – oh wow these subscribers have turned into real people. Really great feature.

    8/24/2011 8:51 pm
  18. kay

    Brilliant App. You just need to hook it up to Google+ asap as this is such a window of opportunity right now. Very excited about this…

    9/8/2011 2:00 pm
  19. I’d love to see a step by step scenario (case study) of how this could/would be used and why it’s unique.

    What you’re talking about here, sounds like what you can already do with a helpdesk app like Cerberus–which is years and years in development, very mature stuff. I can import a CSV of user data into Cerberus, define the fields, then I basically have a CRM/helpdesk system to maintain all those 1-on-1 interactions. Gmail vs. helpdesk software, no contest. Gmail is not designed to work with thousands of contacts–last I checked you could only upload 10k contacts into Gmail but the app itself is totally unusable with that many contacts–Gmail just wasn’t designed for that purpose and it will freeze up. A helpdesk or CRM tool on the other hand, they are designed to organize 1000s of contacts. PS: I have no relationship with Cerberus, not an affiliate or anything like that.

    9/22/2011 8:12 pm
  20. Frank

    What I am dying for is a way to capture an email from my website sign up, and before sending a confirmation email, find their name (via social network look ups like Rapportive).
    That way the email can say “hi Jane”

    Does anybody do that?

    9/22/2011 11:12 pm
  21. Frank ~ Yes, you can ask for their name on your sign up form, then use a variable in your email to automatically pull everyone’s names into the emails they’ll get. (Here’s how.) http://www.aweber.com/faq/questions/87/What

    9/23/2011 8:39 am
  22. PJ – It’s true that you can achieve a lot of the same ends by using a full-fledged CRM, and also true that Rapportive would never be able to replace said CRM for a company with tens of thousands of prospects.

    Luckily, that’s not quite what the folks at Rapportive had in mind. The main idea behind the app is to integrate your personal/professional correspondence more closely with both social media channels (one of Rapportive’s major functions) and, with the AWeber raplet, your larger email marketing campaign.

    In short, if the question is, “Should I get a GMail account so that I can get Rapportive to act as my CRM?” I would probably say, “No.” If the question is, “I’ve got a GMail account, will Rapportive be helpful in my daily communications with people who I’m also engaged with via other channels (such as social media or my email marketing campaign)?” I would say, “Definitely.”

    edit: Thanks, PJ, coffee needs a few minutes to kick in, it seems!

    9/23/2011 9:43 am
  23. Frank

    Amanda, let me try again.

    I only want to ask for the users email. And, then I want to immediately cross reference the social networks to get their name.

    And then be able to email them “hi john”

    9/23/2011 9:48 am
  24. @Nick I’m trying Rapportive now. But I know there are other tools like this–I just want to do feature comparisons. Like I heard about Nimble a few days ago–sounds very similar but more comprehensive.

    A few thoughts:

    - Huge security risk giving a 3rd party full access to all my email.
    - Why is this app telling me information about myself? While writing an email to someone, I don’t want to see profile info about me. Why would I follow myself?
    - Because this app tries to guess things–it makes mistakes. For example, it connected me to an old Twitter account I never use, so the “follows” might be going to the wrong place.
    - I think you have the definition of CMS and CRM mixed up. CMS is for publishing content. This is more like a CRM add-on. With excellent alternatives out there–running a business online–I think we need to seriously look at Gmail and ask: Is this the best way for me to organize my email communications with people? From my research, no it’s not. There are tons of CRM applications to choose from now–some very good ones–and they are more practical and powerful than Gmail for basic business communications.

    9/23/2011 10:27 am
  25. Frank ~ Ah, I understand now! I can see the value in asking subscribers to fill out one less field, though I can also see them feeling disconcerted and possibly concerned that you somehow have information they did not provide (because really, in that case, what other information you have?)

    To answer you, it can be done, but not with this tool – a separate app would need to be built for that.

    9/23/2011 10:29 am
  26. PJ – As I mentioned before, I think that the decision on whether Rapportive works for you in part relies on what you’re looking for.

    As a CRM, I’d agree that Rapportive is not necessarily the best choice out there. If it were positioned as a scaled-down “Salesforce for free,” I don’t think I’d recommend it.

    As an enhancement for your Gmail account, I like Rapportive a lot. Obviously, Gmail’s web interface is far from the ideal in terms of managing an entire business’s email campaigns. That said, a lot of people (including myself) are already using Gmail for personal and business communication on a smaller scale, and Rapportive offers some helpful tools that slide right into that already existing work-flow (Nonwork-flow? What do you call a work-flow for your personal life?).

    9/23/2011 10:49 am
  27. Hi PJ, I’m Rahul from Rapportive. In case you hadn’t seen it already, I just wanted to mention our Pledge of Privacy: http://rapportive.com/privacy

    Being in email demands a great deal of responsibility, and so we go to great lengths to keep privacy sacrosanct. If you have any questions, feel free to comment here or ping us at supportive@rapportive.com :)

    Rahul, CEO of Rapportive

    9/30/2011 6:18 pm
  28. This is really sweet. I’ve wanted this for ages. Thanks!

    10/17/2011 12:56 pm
  29. Jim Cockrum

    It would be very cool to be able to sort or filter an aweber list of contacts based on social influence.

    There must be an easy way to tie in Rapportive, or the API feed of Klout.com to allow us as list owners to quickly identify who our “big hitter” followers are.

    Enabling list owners to quickly identify and partner with influential partners will only increase our subscriber base, and help aweber grow in the end. A very useful concept to consider…

    11/1/2011 1:22 am
  30. Worked like a charm, I’ve just installed Rapportive into my Chrom browser, and followed the simple instructions to activate Aweber, and now I can see more information about anyone who email me, plus knowing whither they are registered to my email list of not!

    Really good stuff!

    11/1/2011 7:08 pm
  31. Mehnar

    Hi:

    I had a question regarding the aweber and gmail integration.

    I have few groups on the Contacts., I would like to update one group with the first letter of the name and last name on capital, let me know if you could do this with a program.

    Is this possible to do it in bulk? Or it needs to be done one by one ?

    Please advice.

    Thanks

    4/30/2012 4:10 pm
  32. It’s a welcome add on to Aweber’s user. Now we have more reasons to promote aweber and to use it with different platform and plugins.

    9/20/2013 2:07 am
  33. very informative & detailed post, I really liked it as one of the important and nicely written article I am very very positive about these points and would try my best to use most of them as much as possible thanks!

    11/4/2013 5:08 am
  34. It’s really great info. I’ve never think Gmail can do a best stuff like this. I’ll link from Gmail account to all my social media sites. Thanks for sharing!

    3/11/2014 11:32 pm
  35. It’s a welcome add on to Aweber’s user. Now we have more reasons to promote aweber and to use it with different platform and plugins.

    6/28/2014 1:10 am
  36. really useful for Gmail user like me! !

    7/7/2014 9:57 am
  37. That’s really an amazing and also useful for the gmail users as i have already linked my accounts.

    8/28/2014 2:43 am

Leave a Comment

Need an avatar?



Follow Comments
Send me notifications of new comments
rss Follow comments via RSS