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	<title>Comments on: Link Design, Pt. 1: Placement</title>
	<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm</link>
	<description>Email Marketing Tips by AWeber</description>
	<pubDate>Sun, 20 Jul 2008 18:02:25 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
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		<title>By: Affiliate Marketing Blog &#187; Blog Archive</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-15213</link>
		<dc:creator>Affiliate Marketing Blog &#187; Blog Archive</dc:creator>
		<pubDate>Thu, 20 Sep 2007 00:28:12 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-15213</guid>
		<description>[...] Links:  How Many? And Where? - Email readers, like web surfers, are ruthless in their decision making. They aren&#8217;t going to search around in our email for something to click on, nor are they going to sit and make a drawn out decision on whether or not to click when they see one. Have you ever thought specifically about whether your links are optimized in your messages? [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Links:  How Many? And Where? - Email readers, like web surfers, are ruthless in their decision making. They aren&#8217;t going to search around in our email for something to click on, nor are they going to sit and make a drawn out decision on whether or not to click when they see one. Have you ever thought specifically about whether your links are optimized in your messages? [&#8230;]</p>
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		<title>By: Justin Premick</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11237</link>
		<dc:creator>Justin Premick</dc:creator>
		<pubDate>Fri, 22 Jun 2007 14:51:23 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11237</guid>
		<description>Hi Marcel,

We did write an article on &lt;a href="/blog/articles-tips/helping-your-subscribers-verify.htm" rel="nofollow"&gt;how to improve your confirm rate&lt;/a&gt; some time ago, but with confirmations such a hot topic it sounds like a few more are a good idea.

Also, check out our Knowledge Base for more ideas on &lt;a href="/faq/questions/302/How+Can+I+Improve+My+Confirmation+Rate%3F" rel="nofollow"&gt;confirming subscribers.&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Hi Marcel,</p>
<p>We did write an article on <a href="/blog/articles-tips/helping-your-subscribers-verify.htm" rel="nofollow">how to improve your confirm rate</a> some time ago, but with confirmations such a hot topic it sounds like a few more are a good idea.</p>
<p>Also, check out our Knowledge Base for more ideas on <a href="/faq/questions/302/How+Can+I+Improve+My+Confirmation+Rate%3F" rel="nofollow">confirming subscribers.</a></p>
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		<title>By: Marcel</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11234</link>
		<dc:creator>Marcel</dc:creator>
		<pubDate>Fri, 22 Jun 2007 13:43:49 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11234</guid>
		<description>I agree if you send a second mail to non-verified subscribers it either gets lost or otherwise not read as well, or would be considered unsolicited by the receipient. 

I'd like to ask the aweber blog and training team, if you could (or have already) write an article about that topic and what we as list owners can do to increase double-opt-in success rates. This could cover text on page that is shown right after initial signup, text in confirmation email etc... 

What are your thoughts and recommendations in this regard? What is the experience and recommendations of other members? Please post!</description>
		<content:encoded><![CDATA[<p>I agree if you send a second mail to non-verified subscribers it either gets lost or otherwise not read as well, or would be considered unsolicited by the receipient. </p>
<p>I&#8217;d like to ask the aweber blog and training team, if you could (or have already) write an article about that topic and what we as list owners can do to increase double-opt-in success rates. This could cover text on page that is shown right after initial signup, text in confirmation email etc&#8230; </p>
<p>What are your thoughts and recommendations in this regard? What is the experience and recommendations of other members? Please post!</p>
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		<title>By: Adib</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11220</link>
		<dc:creator>Adib</dc:creator>
		<pubDate>Fri, 22 Jun 2007 04:24:15 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11220</guid>
		<description>Thanks for the article. It reminds me to put a link on top. Always being excited to write and forget about the link :) 

I like the way some IM place an overview on top of their newsletter and a quick link for people who are in hurry. 

Anyway, thanks again...</description>
		<content:encoded><![CDATA[<p>Thanks for the article. It reminds me to put a link on top. Always being excited to write and forget about the link <img src='http://www.aweber.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>I like the way some IM place an overview on top of their newsletter and a quick link for people who are in hurry. </p>
<p>Anyway, thanks again&#8230;</p>
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		<title>By: John (Annette) Antaya</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11119</link>
		<dc:creator>John (Annette) Antaya</dc:creator>
		<pubDate>Thu, 21 Jun 2007 01:12:11 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11119</guid>
		<description>I appreciated this article and when finally getting situated I will be giving it a try.
Thanks for the great information.</description>
		<content:encoded><![CDATA[<p>I appreciated this article and when finally getting situated I will be giving it a try.<br />
Thanks for the great information.</p>
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		<title>By: Marc Kline</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11053</link>
		<dc:creator>Marc Kline</dc:creator>
		<pubDate>Wed, 20 Jun 2007 14:21:17 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11053</guid>
		<description>Maria / Torsten / Mike,

There can be many reasons: some you can control (is the signup process clear?) and others you can't (did the subscriber give you a bogus address or one they don't check regularly?).

I'll refer to the two statistics I'd referred to in an earlier comment, and suggest that you take a look at the knowledge base article I linked to as well.

I'm afraid that we simply can't re-send the verification message because a) ISPs consider this SPAM and b) if there's a reason they're not clicking on the verification link the first time, it's very unlikely they're going to do so the second time around.

In the end, there'd be very little, if any benefit to sending it again, and the costs can be fatal to the efficacy of your email campaign.  Please, feel free to contact our customer support to have a full discussion.</description>
		<content:encoded><![CDATA[<p>Maria / Torsten / Mike,</p>
<p>There can be many reasons: some you can control (is the signup process clear?) and others you can&#8217;t (did the subscriber give you a bogus address or one they don&#8217;t check regularly?).</p>
<p>I&#8217;ll refer to the two statistics I&#8217;d referred to in an earlier comment, and suggest that you take a look at the knowledge base article I linked to as well.</p>
<p>I&#8217;m afraid that we simply can&#8217;t re-send the verification message because a) ISPs consider this SPAM and b) if there&#8217;s a reason they&#8217;re not clicking on the verification link the first time, it&#8217;s very unlikely they&#8217;re going to do so the second time around.</p>
<p>In the end, there&#8217;d be very little, if any benefit to sending it again, and the costs can be fatal to the efficacy of your email campaign.  Please, feel free to contact our customer support to have a full discussion.</p>
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		<title>By: Marc Kline</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11051</link>
		<dc:creator>Marc Kline</dc:creator>
		<pubDate>Wed, 20 Jun 2007 14:17:26 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11051</guid>
		<description>Marcus,

I'd suggest segmenting and targeting wherever possible.  When I receive email messages with subject matter and offers not related to my interests, I tend to skip it or trash it.  Often, your readers may do the same.  

Of course, there are times when a message with multiple topics is a necessity.  In these cases, I'd recommend staying concise with your copy inside of the email, then drive to a page with more content that suits a specific interest.</description>
		<content:encoded><![CDATA[<p>Marcus,</p>
<p>I&#8217;d suggest segmenting and targeting wherever possible.  When I receive email messages with subject matter and offers not related to my interests, I tend to skip it or trash it.  Often, your readers may do the same.  </p>
<p>Of course, there are times when a message with multiple topics is a necessity.  In these cases, I&#8217;d recommend staying concise with your copy inside of the email, then drive to a page with more content that suits a specific interest.</p>
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		<title>By: Marc Kline</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11050</link>
		<dc:creator>Marc Kline</dc:creator>
		<pubDate>Wed, 20 Jun 2007 14:16:41 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11050</guid>
		<description>Cliff,

To answer your question about short vs. long copy in email, it really depends.  If what they'll find on the website is the same length and kind of material they'll find in the email, then it may not matter.

On the other hand, you may have paid advertisements on your website you'd like to have clickthroughs for, or maybe you'd like to avoid sending HTML messages and leave the design to your web pages.

You'll need to judge the pro's and con's using this line of thinking.</description>
		<content:encoded><![CDATA[<p>Cliff,</p>
<p>To answer your question about short vs. long copy in email, it really depends.  If what they&#8217;ll find on the website is the same length and kind of material they&#8217;ll find in the email, then it may not matter.</p>
<p>On the other hand, you may have paid advertisements on your website you&#8217;d like to have clickthroughs for, or maybe you&#8217;d like to avoid sending HTML messages and leave the design to your web pages.</p>
<p>You&#8217;ll need to judge the pro&#8217;s and con&#8217;s using this line of thinking.</p>
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		<title>By: Mike Myklin</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11027</link>
		<dc:creator>Mike Myklin</dc:creator>
		<pubDate>Wed, 20 Jun 2007 10:31:14 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11027</guid>
		<description>I would vote with Maria for this option if it could be available.

&#34;I wish there was a way of sending a 2nd confirmation email to
the ones that missed opting in on the first.&#34; 

My own experience shows me that sometimes I don't get the confirmation email for some reason. It doesn't mean I don't want to confirm my request, it's that I haven't seen it or that the server hasn't properly recorded my response. 

Plus, as happy as I am with Aweber in general, mistakes can happen. Right now I know that one lead has confirmed because they are using the materials I offered but they are still shown as &#34;unconfirmed&#34; in my leads. I have no way of changing their status to active and they aren't receiving the support messages that go along with the product they are using.</description>
		<content:encoded><![CDATA[<p>I would vote with Maria for this option if it could be available.</p>
<p>&quot;I wish there was a way of sending a 2nd confirmation email to<br />
the ones that missed opting in on the first.&quot; </p>
<p>My own experience shows me that sometimes I don&#8217;t get the confirmation email for some reason. It doesn&#8217;t mean I don&#8217;t want to confirm my request, it&#8217;s that I haven&#8217;t seen it or that the server hasn&#8217;t properly recorded my response. </p>
<p>Plus, as happy as I am with Aweber in general, mistakes can happen. Right now I know that one lead has confirmed because they are using the materials I offered but they are still shown as &quot;unconfirmed&quot; in my leads. I have no way of changing their status to active and they aren&#8217;t receiving the support messages that go along with the product they are using.</p>
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		<title>By: Torsten</title>
		<link>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11009</link>
		<dc:creator>Torsten</dc:creator>
		<pubDate>Wed, 20 Jun 2007 07:34:22 +0000</pubDate>
		<guid>http://www.aweber.com/blog/email-template-design/link-design-placement.htm#comment-11009</guid>
		<description>Hello,
as we are talking about links in this article, just a quick side note about comment links here in the aweber blog. It's a bit of critcs, but it is well meant for improvement of this blog and I hope you publish my comment nevertheless:

I noted you add &#34;nofollow&#34; tags to links within your blog comments. I cannot see any use in this. 

People are posting, and as a &#34;thank you&#34; nofollow is added to their links... As all posts are checked and moderated prior to publishing, I see no use in this. 

If everybody in the net would start the habit of adding &#34;nofollow&#34; to links, one day you would fire up Google, enter a search term and receive - an empty page. 

What I mean is: ever since the beginning giving and receiving links has been the lifeblood of the internet. Also aWeber could only grow this way. 

I suggest you to consider to drop the &#34;nofollow&#34; tags to comment links. It is a more fair and open approach to the blog community.</description>
		<content:encoded><![CDATA[<p>Hello,<br />
as we are talking about links in this article, just a quick side note about comment links here in the aweber blog. It&#8217;s a bit of critcs, but it is well meant for improvement of this blog and I hope you publish my comment nevertheless:</p>
<p>I noted you add &quot;nofollow&quot; tags to links within your blog comments. I cannot see any use in this. </p>
<p>People are posting, and as a &quot;thank you&quot; nofollow is added to their links&#8230; As all posts are checked and moderated prior to publishing, I see no use in this. </p>
<p>If everybody in the net would start the habit of adding &quot;nofollow&quot; to links, one day you would fire up Google, enter a search term and receive - an empty page. </p>
<p>What I mean is: ever since the beginning giving and receiving links has been the lifeblood of the internet. Also aWeber could only grow this way. </p>
<p>I suggest you to consider to drop the &quot;nofollow&quot; tags to comment links. It is a more fair and open approach to the blog community.</p>
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