Comments on: Restaurant Marketing Tips: Beyond Coupons http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm Email Marketing Tips on the AWeber Blog Fri, 16 May 2008 19:45:08 +0000 http://wordpress.org/?v=2.3.3 By: Harley Lever http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-26095 Harley Lever Fri, 14 Mar 2008 15:02:39 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-26095 Great Article Mark! As a restaurant development consultant, I find email marketing as an essential tool for all restaurant owners. Email marketing allows you to advertise wine events, charitable events, coupons, introduce new menu items, as well as other valuable and attractive promotions. Another under-utilized email tool is marketing to your employees. I help owners develop ways to keep their employees informed about specials, policies, and other valuable and important information. The best part is many marketing programs allow you to see who opened the email and when. This is invaluable when trying to make sure your entire staff is on the same page. Great Article Mark!

As a restaurant development consultant, I find email marketing as an essential tool for all restaurant owners. Email marketing allows you to advertise wine events, charitable events, coupons, introduce new menu items, as well as other valuable and attractive promotions.

Another under-utilized email tool is marketing to your employees. I help owners develop ways to keep their employees informed about specials, policies, and other valuable and important information. The best part is many marketing programs allow you to see who opened the email and when. This is invaluable when trying to make sure your entire staff is on the same page.

]]> By: » Restaurant and Retail Marketing: Send Birthday Emails - AWeber Blog http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-24760 » Restaurant and Retail Marketing: Send Birthday Emails - AWeber Blog Tue, 04 Mar 2008 15:04:25 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-24760 [...] More Restaurant Marketing Advice Beyond Coupons - Ideas for how email marketing can help to reduce advertising costs and raise profits. Meet the Chef - Have your restaurant's biggest asset greet each of your customers without depleting their time for cooking. Why Aren't Customers Returning? - Discussion on the importance of consistency for building a regular customer base. Two Steps to Better Service - How effectively collecting feedback from customers can help you improve your business. This entry was posted on Tuesday, March 4th, 2008 at 9:15 am and is filed under Articles & Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a comment response, trackback from your own site, or permalink. [...] […] More Restaurant Marketing Advice Beyond Coupons - Ideas for how email marketing can help to reduce advertising costs and raise profits. Meet the Chef - Have your restaurant’s biggest asset greet each of your customers without depleting their time for cooking. Why Aren’t Customers Returning? - Discussion on the importance of consistency for building a regular customer base. Two Steps to Better Service - How effectively collecting feedback from customers can help you improve your business. This entry was posted on Tuesday, March 4th, 2008 at 9:15 am and is filed under Articles & Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a comment response, trackback from your own site, or permalink. […]

]]> By: Bootstrapper » The Restaurateur’s Online Toolbox: 100 Tips, Tools and Resources to Help your Restaurant Grow http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-16581 Bootstrapper » The Restaurateur’s Online Toolbox: 100 Tips, Tools and Resources to Help your Restaurant Grow Mon, 22 Oct 2007 14:27:02 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-16581 [...] “Restaurant Marketing Tips: Beyond Coupons”: This article from AWeber.com is a detailed guide for increasing your clientele. [...] […] “Restaurant Marketing Tips: Beyond Coupons”: This article from AWeber.com is a detailed guide for increasing your clientele. […]

]]> By: Jeffrey Summers http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-12274 Jeffrey Summers Mon, 16 Jul 2007 06:28:50 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-12274 It's about time we heard about the fact that there are more effective strategies than coupons, from an email marketer. Thank you! It’s about time we heard about the fact that there are more effective strategies than coupons, from an email marketer. Thank you!

]]> By: jerry holmes http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-11072 jerry holmes Wed, 20 Jun 2007 17:56:33 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-11072 I agree and there are new programs that are promoting the brick and mortar companies like restaurants and offering promotions thru email. I myself am loyal to a few good ones that are even out of state for me. I agree and there are new programs that are promoting the brick and mortar companies like restaurants and offering promotions thru email.
I myself am loyal to a few good ones that are even out of state for me.

]]> By: Maria Porter http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-10196 Maria Porter Tue, 12 Jun 2007 16:44:39 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-10196 Excellent information Marc. Having a unique selling proposition, care during and after the sale with true personalization is what every business strives to achieve. Even though my business is not in the restaurant arena many pointers in this article have resonated with me. I can't wait to read the follow up article Marc. Excellent information Marc.

Having a unique selling proposition, care during and after the sale with true personalization is what every business strives to achieve.

Even though my business is not in the restaurant arena many pointers in this article have resonated with me.

I can’t wait to read the follow up article Marc.

]]> By: Marc Kline http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-9609 Marc Kline Tue, 05 Jun 2007 14:46:46 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-9609 David and Flora, Thank *you*. One of my goals with this article was to write something that could benefit people running any type of small business. Email marketing provides a good opportunity build rapport, and that should be taken advantage of. I'm glad to hear that it hit home for you and appreciate your feedback. David and Flora,

Thank *you*. One of my goals with this article was to write something that could benefit people running any type of small business. Email marketing provides a good opportunity build rapport, and that should be taken advantage of.

I’m glad to hear that it hit home for you and appreciate your feedback.

]]> By: Flora Morris Brown http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-9604 Flora Morris Brown Tue, 05 Jun 2007 13:59:46 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-9604 Thanks for this timely article that pertains to all businesses. As a consultant to gift basket retailers I continually emphasize the importance of having a unique selling position. A gorgeous design alone is not enough to make a client part with their money, especially over and over again. They need to trust you to help them make a good impression on the recipient with prompt delivery and follow-up. When this is in place they not only become repeat clients, but evangelists. Thanks for this timely article that pertains to all businesses. As a consultant to gift basket retailers I continually emphasize the importance of having a unique selling position. A gorgeous design alone is not enough to make a client part with their money, especially over and over again. They need to trust you to help them make a good impression on the recipient with prompt delivery and follow-up. When this is in place they not only become repeat clients, but evangelists.

]]> By: David Burton http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-9588 David Burton Tue, 05 Jun 2007 13:01:21 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-9588 My wife runs a great little gift shop in Chepstow - OK, not a restaurant, but in a small town like ours - repeat customers are our lifeblood. You've certainly given me some food for thought. Big thanks My wife runs a great little gift shop in Chepstow - OK, not a restaurant, but in a small town like ours - repeat customers are our lifeblood.
You’ve certainly given me some food for thought.
Big thanks

]]> By: Chef Tony http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-8008 Chef Tony Thu, 10 May 2007 04:34:31 +0000 http://www.aweber.com/blog/email-marketing/restaurant-tips-beyond-coupons.htm#comment-8008 These restaurant articles are right up my alley..we are in process of getting another restaurant and currently I use my website to build interest in my blog and podcasts... Your services are great and easy to use.. I recommend them highly! These restaurant articles are right up my alley..we are in process of getting another restaurant and currently I use my website to build interest in my blog and podcasts…

Your services are great and easy to use.. I recommend them highly!

]]>