Comments on: Open Rates By List Size http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm Email Marketing Tips by AWeber Sun, 20 Jul 2008 18:47:47 +0000 http://wordpress.org/?v=2.3.3 By: Gerry Griffin http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-16494 Gerry Griffin Fri, 19 Oct 2007 20:05:58 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-16494 Never been a blogger before, a lot of imfo., glad to get my feet wet! Never been a blogger before, a lot of imfo., glad to get my feet wet!

]]> By: evden eve nakliyat http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-1366 evden eve nakliyat Sat, 13 Jan 2007 12:17:17 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-1366 thanks thanks

]]> By: tavla http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-1274 tavla Mon, 08 Jan 2007 14:09:14 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-1274 Excellent benchmark data on email marketing. The insights into the age of the list and the declining open rates is great common sense insights that we have overlooked. Excellent benchmark data on email marketing. The insights into the age of the list and the declining open rates is great common sense insights that we have overlooked.

]]> By: Tom Kulzer http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-212 Tom Kulzer Tue, 12 Sep 2006 12:33:28 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-212 ESP = Email Service Provider ESP = Email Service Provider

]]> By: Stan Dubin http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-211 Stan Dubin Tue, 12 Sep 2006 08:23:54 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-211 The term ESP is being used in some of the comments here. Can someone let us know what ESP stands for?rnrnThanks! The term ESP is being used in some of the comments here. Can someone let us know what ESP stands for?rnrnThanks!

]]> By: Tom Kulzer http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-63 Tom Kulzer Thu, 03 Aug 2006 13:01:41 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-63 Certainly Debs! Certainly Debs!

]]> By: Debs Jenkins http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-62 Debs Jenkins Thu, 03 Aug 2006 07:05:31 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-62 Hi Tom we're just writing a book which includes a section on opt-in lists (and recommends aweber of course!) - I'd love to include your graph and some of your comments and put (yet another) a link to aweber in there - is that possible? Debs Hi Tom

we’re just writing a book which includes a section on opt-in lists (and recommends aweber of course!) - I’d love to include your graph and some of your comments and put (yet another) a link to aweber in there - is that possible?

Debs

]]> By: Glenda Watson Hyatt http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-57 Glenda Watson Hyatt Wed, 02 Aug 2006 20:03:26 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-57 Thanks Tom, This information is extremely interesting and helpful as I've been searching for average open rates of ezines. My average open rate for my regular monthly ezine is 128% and I've been wondering how that compared to others. Now I know! Granted, my list size is an 'intimate' number, but perhaps, smaller IS better...in this case. Now I'm curious to see stats on how open rates relate to sales. Hmm. Thanks Tom,

This information is extremely interesting and helpful as I’ve been searching for average open rates of ezines. My average open rate for my regular monthly ezine is 128% and I’ve been wondering how that compared to others. Now I know! Granted, my list size is an ‘intimate’ number, but perhaps, smaller IS better…in this case.

Now I’m curious to see stats on how open rates relate to sales. Hmm.

]]> By: Tom Kulzer http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-34 Tom Kulzer Wed, 26 Jul 2006 14:05:37 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-34 Ezel, You might think the data looks weird, but I can assure you that's the real data across thousands of customers, tens of thousands of campaigns and several hundred million individual recipients. I wasn't a statistics major in college, but I'm pretty sure that's a statistically relevant sample size. ;) Every ESP is going to have a different base set of customers. We're very strict about the type of customers that we work with and require an extremely high standard of opt-in list quality. All of which factors into overall email deliverability and open rates in the long run. Many of our customers are also very small businesses that tend to have a closer bond with their subscriber base than more corporate oriented customers. Ezel,

You might think the data looks weird, but I can assure you that’s
the real data across thousands of customers, tens of thousands of
campaigns and several hundred million individual recipients. I
wasn’t a statistics major in college, but I’m pretty sure that’s
a statistically relevant sample size. ;)

Every ESP is going to have a different base set of customers.
We’re very strict about the type of customers that we work with
and require an extremely high standard of opt-in list quality.
All of which factors into overall email deliverability and open
rates in the long run. Many of our customers are also very
small businesses that tend to have a closer bond with their
subscriber base than more corporate oriented customers.

]]> By: Paula Gregorowicz http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-33 Paula Gregorowicz Wed, 26 Jul 2006 13:13:55 +0000 http://www.aweber.com/blog/email-marketing/open-rates-by-list-size.htm#comment-33 Glad to see the blog! I'd love to see some articles around how to best leverage Aweber. I know there are lots of features I am not even using. Perhaps an autoresponder/relationship building using Aweber for Newbies (or Dummies, or whatever...but keeping it simple and accessible for people newer to using these tools. I am solid from a technical standpoint, but newer to the marketing aspect). Looking forward to reading your regular posts! Glad to see the blog!

I’d love to see some articles around how to best leverage Aweber. I know there are lots of features I am not even using. Perhaps an autoresponder/relationship building using Aweber for Newbies (or Dummies, or whatever…but keeping it simple and accessible for people newer to using these tools. I am solid from a technical standpoint, but newer to the marketing aspect).

Looking forward to reading your regular posts!

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