Comments on: Test Results: How Long Should Your From Line Be? http://www.aweber.com/blog/email-marketing/from-line-length.htm Email Marketing Tips and Best Practices: AWeber Blog Tue, 22 May 2012 20:57:35 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: PP http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-66877 PP Thu, 19 May 2011 14:54:26 +0000 http://www.aweber.com/blog/?p=6535#comment-66877 I have just started using aweber and i'm glad i did. The benefits of using this system is it just free up so much of your time. I have just started using aweber and i’m glad i did. The benefits of using this system is it just free up so much of your time.

]]> By: Robert A. Kearse http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-54399 Robert A. Kearse Wed, 29 Dec 2010 09:17:30 +0000 http://www.aweber.com/blog/?p=6535#comment-54399 Justin: Thanks for the valuable insights. My interpretation of your data is that it is vitally important to BRAND yourself or your list in some way. The from line of my opt-in list reads: WeeklyTrafficSecrets Probably, it's a good idea to think about the "from" limitations when you choose a blog title. Thanks, again for a valuable post. Justin:

Thanks for the valuable insights.

My interpretation of your data is that it is vitally important
to BRAND yourself or your list in some way.

The from line of my opt-in list reads:
WeeklyTrafficSecrets

Probably, it’s a good idea to think about the “from”
limitations when you choose a blog title.

Thanks, again for a valuable post.

]]> By: Craig Dunstan http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-48973 Craig Dunstan Sat, 24 Jul 2010 23:59:08 +0000 http://www.aweber.com/blog/?p=6535#comment-48973 I appreciate the research that went into this post. It sounds like 20 characters or less should be our goal and best practice. In the Personal/Company name debate I suggest using your personal name in the 'From' line. 'Personal Branding' has always been important, we just called it ' Personal Reputation' in the past. If you use your personal name then your 'brand', or 'reputation' is on the line as it should be. I look forward to more great information in the future. I appreciate the research that went into this post. It sounds like 20 characters or less should be our goal and best practice. In the Personal/Company name debate I suggest using your personal name in the ‘From’ line. ‘Personal Branding’ has always been important, we just called it ‘ Personal Reputation’ in the past. If you use your personal name then your ‘brand’, or ‘reputation’ is on the line as it should be. I look forward to more great information in the future.

]]> By: Michael http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-45990 Michael Sat, 27 Feb 2010 09:24:28 +0000 http://www.aweber.com/blog/?p=6535#comment-45990 I think it should be no longer than the cutoff...the only reason to allow it to be longer is to create curiosity to get them to click...but this may not work. I think it should be no longer than the cutoff…the only reason to allow it to be longer is to create curiosity to get them to click…but this may not work.

]]> By: Test For an A+ Message: It’s Worth It http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-45144 Test For an A+ Message: It’s Worth It Tue, 22 Dec 2009 19:42:04 +0000 http://www.aweber.com/blog/?p=6535#comment-45144 [...] your from line and subject line. Each email provider limits to a different number of characters, so make sure [...] [...] your from line and subject line. Each email provider limits to a different number of characters, so make sure [...]

]]> By: P http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-44844 P Fri, 27 Nov 2009 06:23:27 +0000 http://www.aweber.com/blog/?p=6535#comment-44844 Simply put, you need to get your point across in a concise matter, and it helps to not sound like you are trying to sell them something they don't need. Simply put, you need to get your point across in a concise matter, and it helps to not sound like you are trying to sell them something they don’t need.

]]> By: Troy http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-44684 Troy Wed, 18 Nov 2009 09:32:20 +0000 http://www.aweber.com/blog/?p=6535#comment-44684 re: putting * etc at the beginning of a name to get listed first. I hate this practice and I'm sure others do too. I receive emails from a small number of marketers that not only do this but continually change it. It makes setting up email filters and rules much harder. It's as annoying as using re: in the subject line. Personally I like to use [sitename] as the first characters of all my subject lines because I feel that's helpful to the recipient. Hopefully, between that and using my name in the from, they will at least know who the email is from. It does give me even less letters to tempt them to open though but I wouldn't give up the instant recognition from the subject line that it's at least a trusted email. re: putting * etc at the beginning of a name to get listed first.

I hate this practice and I’m sure others do too. I receive emails from a small number of marketers that not only do this but continually change it.

It makes setting up email filters and rules much harder.

It’s as annoying as using re: in the subject line.

Personally I like to use [sitename] as the first characters of all my subject lines because I feel that’s helpful to the recipient. Hopefully, between that and using my name in the from, they will at least know who the email is from.

It does give me even less letters to tempt them to open though but I wouldn’t give up the instant recognition from the subject line that it’s at least a trusted email.

]]> By: Dylan Loh http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-44621 Dylan Loh Mon, 16 Nov 2009 05:39:46 +0000 http://www.aweber.com/blog/?p=6535#comment-44621 First of all, great article! Appreciate the research and thought that went into this. I usually add "**" or "-" in front and behind of my name in the from field so it looks like ** Dylan Loh **, I've tried experimenting with the fancy symbols and w/o the fancy symbol and found changes to be incremental. The most important, thing it seems to me, is still the subject line in getting subscribers to open up. First of all, great article! Appreciate the research and thought that went into this. I usually add "**" or "-" in front and behind of my name in the from field so it looks like ** Dylan Loh **, I’ve tried experimenting with the fancy symbols and w/o the fancy symbol and found changes to be incremental. The most important, thing it seems to me, is still the subject line in getting subscribers to open up.

]]> By: jim cockrum http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-44614 jim cockrum Sat, 14 Nov 2009 20:20:35 +0000 http://www.aweber.com/blog/?p=6535#comment-44614 I tend to ignore emails that are from someone other than an individual. I think a lot of people develop this habit. Not only is it good marketing to brand yourself (your own name) as the center of your business, I think it helps get your emails opened. i.e. the next time you are cleaning out your inbox notice how your eyes tend to skim right past anything that isn't a persons real name. I tend to ignore emails that are from someone other than an individual. I think a lot of people develop this habit. Not only is it good marketing to brand yourself (your own name) as the center of your business, I think it helps get your emails opened.

i.e. the next time you are cleaning out your inbox notice how your eyes tend to skim right past anything that isn’t a persons real name.

]]> By: Poppie http://www.aweber.com/blog/email-marketing/from-line-length.htm/comment-page-1#comment-44524 Poppie Thu, 12 Nov 2009 04:43:20 +0000 http://www.aweber.com/blog/?p=6535#comment-44524 Hi Justin, Thanks for that! Very good info. Regarding the use of the word "CLIENT" that was referred to above. The word also means..."one who depends on another...sloping towards, leaning upon, dependent upon" OMG...how good is my AWeber client...and my Filezilla client...my Gmail client! Thanks Justin, Your'e doin' good. Hi Justin,
Thanks for that!

Very good info.

Regarding the use of the word “CLIENT” that was referred to above.

The word also means…”one who depends on another…sloping towards, leaning upon, dependent upon”

OMG…how good is my AWeber client…and my Filezilla client…my Gmail client!

Thanks Justin,
Your’e doin’ good.

]]>