Inbox Ideas | Email Marketing Tips by AWeber

What Email Marketing Blogs Do We Read?

Posted by Justin Premick

If you’ve ever sat in on one of our webinars, you know that we talk about referring your subscribers to content written by other experts – for example, by sharing and reacting to articles and blog posts written by others in your industry.

It’s a great way to create additional value for subscribers (by sharing great content that they might not have found on their own) and to show them that you’re at the leading edge of your industry – and know who else, is too.

Recently email marketing blogger (and Twitter buddy) Anna Billstrom tagged this blog in a post on what other email blogs she reads.

Today, I’d like to spread a little link love, and share some other email blogs that not only I, but others here at AWeber, follow to keep at the front of the email industry.

Check them out!

Our Favorite Email Marketing Blogs

Here are several of our team members’ favorite blogs:

Tom Kulzer

CEO & Founder

Favorite blog: Copyblogger

“Honestly, I read so many email marketing blogs that after a while it seems most talk about the same things: permission, content, frequency, and relevance.

“All very important to the success of your email marketing, but I like to seek outside influences to get new ideas. One of my favorites is Brian Clark’s Copyblogger.”

A couple of Tom’s favorite posts at Copyblogger:

Sean Cohen

Director of Operations

Favorite blog: Word To The Wise

“Laura does a great job educating her readers about the ever changing world of email.

“The blog covers, in great depth, Email Marketing, Deliverability and ISP Relations.

“This is one of the few blogs that I read as soon as there is a new post made.

“I can’t say there is any one post that I like more than any other. Overall this blog stays really current with the email industry, consistently one of the first to report new trends or issues.”

Marc Kline

Education Marketing Team

Favorite blog: The Retail Email Blog

“Think of Retail Email Blog as the Dow Jones Industrial Average of email marketing.

“Chad White tracks email from top online retailers and reports both objective trends and subjective judgments of good, bad, and purely interesting tactics.

“The focus is almost solely on promotional email, but there are frequently gems that any email marketer can learn from.”

A great recent post from the Retail Email Blog: Oopsy Hall of Fame: 2007 Inductees

Justin Premick

Education Marketing Manager

Last, but hopefully not least, my own pick:

Favorite blog: No Man Is An Iland

“Mark Brownlow’s blog is m-e-a-t-y stuff.

“He hits on the basics (like Tom mentions above) but he stands out by challenging ‘common knowledge’ about running an effective email marketing campaign. He also regularly raises questions that help us all create better campaigns.

“Mark synthesizes the best posts from other email experts (many of whom are his readers) into posts that neatly summarize where email marketing is headed. And for those of us who like that sort of thing, he sprinkles in some email humor here and there, too.

“If I could only read one email blog, it’d be Mark’s.”

A couple examples of why I follow Mark:

Bonus Email Blog: Adventures in Email Marketing

A special thanks to Anna for tagging us and inspiring this post.

Her Adventures in Email Marketing is a worthy honorable mention (it’s on my “shortlist” with Mark’s blog) and contains plenty of great posts like this one.

When posts on these blogs (and elsewhere) grab our attention, we often share them here – but if you want more email advice, give them a try too!

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  1. Thanks, Marc. Glad you find my blog useful. I used to work for Dow Jones so I found your comparison extra flattering.

    9/8/2008 4:21 pm
  2. Al

    Nice, these all seem like solid picks! And I didn’t know about CopyBlogger (though it seems like it may be down at right this second).

    Curse you for further expanding my already bloated RSS reader! :)

    9/8/2008 4:46 pm
  3. Al,

    Figures my timing’s off – they’re doing a server migration (hence the faux Twitter screen that appears at the homepage).

    Hopefully all will go smoothly and they’ll be back up & running soon.

    9/8/2008 4:59 pm | Follow me on Twitter
  4. I read sometimes the warrior forum.com

    9/9/2008 11:37 am
  5. Copyblogger (where I’m an associate editor) has been having a bad day, but it seems to be up & running smoothly again.

    I’m an email marketing junkie, thanks for these pointers!

    9/9/2008 4:23 pm
  6. Nice Marc. This is a wonderful compilation. Keep it up.

    9/9/2008 10:31 pm
  7. Thanks Justin!

    9/10/2008 4:15 pm
  8. Liz

    Thanks for the great links and valuable information.

    Being in Australia, I also follow an Australian Internet Marketer: James Schramko at http://www.jamesschramko.com

    9/12/2008 9:53 am
  9. I love your email marketing tool. i have understudy it for teo years now and I can recommend it to anybody serious about email marketing.

    10/9/2008 7:47 am
  10. A

    I follow James Schramko too – in fact he put me on to Aweber!

    12/17/2008 1:08 am
  11. Very useful advice. I really appreciate you sharing these tips, along with the traffic generation info in your most recent post. For some reason, I couldn’t post a message there, however.

    Keep up the great work.

    1/28/2010 1:19 pm


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