Comments on: Another Reason To Get In The Address Book http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm Email Marketing Tips by AWeber Sun, 20 Jul 2008 18:03:45 +0000 http://wordpress.org/?v=2.3.3 By: Justin Premick http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13845 Justin Premick Tue, 21 Aug 2007 14:21:33 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13845 Hi Tamara, You'll want to have them add <strong>your</strong> address to their address books, since that's the one that will show up in the "From" line of your messages. Hi Tamara,

You’ll want to have them add your address to their address books, since that’s the one that will show up in the "From" line of your messages.

]]> By: Tamara http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13844 Tamara Tue, 21 Aug 2007 14:16:37 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13844 Hi all I have a pretty simple question. I have instructions after and during verification for people to add our email to their address books. HOWEVER I need to confirm WHICH email should I Have them confirm. OUR email or the Aweber email. Please advise. Hi all I have a pretty simple question.
I have instructions after and during verification for people to add our email to their address books. HOWEVER I need to confirm WHICH email should I Have them confirm. OUR email or the Aweber email. Please advise.

]]> By: Rick D http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13566 Rick D Tue, 14 Aug 2007 00:45:01 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13566 Hi Ambrose- Our customers are mostly teenagers (we sell rollerblades). The overwhelming majority of the kids have free accounts on Hotmail, AOL or Yahoo. So yes, for us, it's very important and worth the effort. Hi Ambrose-

Our customers are mostly teenagers (we sell rollerblades). The overwhelming majority of the kids have free accounts on Hotmail, AOL or Yahoo.

So yes, for us, it’s very important and worth the effort.

]]> By: Justin Premick http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13555 Justin Premick Mon, 13 Aug 2007 21:00:38 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13555 Ambrose, As far as providing specifics for AOL or Hotmail, that's something each sender has to decide for him/herself. I think it's worth noting that while those are the two examples we've covered here, that doesn't necessarily mean they're the only ones that treat mail differently when it's from a sender outside of your address book. Even if it were at this moment in time, that doesn't mean it'll still be that way in 6 months - others could easily follow the lead of AOL or Hotmail. More and more, reputation plays a dominant role (even more than content) in determining how ISPs handle messages (see my post on <a href="/blog/email-deliverability/permission-is-a-good-start.htm" rel="nofollow">relevancy and deliverability</a>). Making sure readers add you to their address books may not seem worth the effort to you, but I think it pays to do so now (and if it doesn't yet, it will in the future). Ambrose,

As far as providing specifics for AOL or Hotmail, that’s something each sender has to decide for him/herself.

I think it’s worth noting that while those are the two examples we’ve covered here, that doesn’t necessarily mean they’re the only ones that treat mail differently when it’s from a sender outside of your address book. Even if it were at this moment in time, that doesn’t mean it’ll still be that way in 6 months - others could easily follow the lead of AOL or Hotmail.

More and more, reputation plays a dominant role (even more than content) in determining how ISPs handle messages (see my post on relevancy and deliverability). Making sure readers add you to their address books may not seem worth the effort to you, but I think it pays to do so now (and if it doesn’t yet, it will in the future).

]]> By: Ambrose Duperon http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13554 Ambrose Duperon Mon, 13 Aug 2007 20:01:22 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13554 I have a question, is it really worth all the effort to appease AOL and Hotmail users? Most people that I know of that are truly interested in my products do not use a free account. Usually the ones using free accounts are just freebie seekers. I have a question, is it really worth all the effort to appease AOL and Hotmail users? Most people that I know of that are truly interested in my products do not use a free account. Usually the ones using free accounts are just freebie seekers.

]]> By: Justin Premick http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13191 Justin Premick Mon, 06 Aug 2007 18:58:49 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13191 Hi Rick, Interesting idea. As I noodle it I keep coming back to one thought: The best thank you pages tend to be ones that keep the subscriber on your site and provide a personal thanks along with instructions for whitelisting and (when using Confirmed Opt-In) confirming their signups. Any thank you pages we would host wouldn't be on your site and wouldn't offer the same degree of customization as a thank you page on your own site, because we'd need to make them available to all users. One thank you page tactic that many people use is asking subscribers to whitelist your address, and offer links to instructions on how to do that in several major mail programs (web-based and software-based). This gives you the opportunity to show them how to whitelist you while keeping them on your site. You're more than welcome to use the <a href="/faq/questions/283/How+Do+I+Whitelist+My+Address%3F" rel="nofollow">whitelisting instructions</a> from our Knowledge Base for your own thank you pages! Hi Rick,

Interesting idea. As I noodle it I keep coming back to one thought:

The best thank you pages tend to be ones that keep the subscriber on your site and provide a personal thanks along with instructions for whitelisting and (when using Confirmed Opt-In) confirming their signups. Any thank you pages we would host wouldn’t be on your site and wouldn’t offer the same degree of customization as a thank you page on your own site, because we’d need to make them available to all users.

One thank you page tactic that many people use is asking subscribers to whitelist your address, and offer links to instructions on how to do that in several major mail programs (web-based and software-based). This gives you the opportunity to show them how to whitelist you while keeping them on your site.

You’re more than welcome to use the whitelisting instructions from our Knowledge Base for your own thank you pages!

]]> By: Rick D http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13188 Rick D Mon, 06 Aug 2007 18:16:43 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13188 Justin- Perhaps aweber can program logic into the sign-up form that looks at the email address of the subscriber and then send them to a "thank you" page with instructions that are specific to their ISP? Subscribers from Hotmail, AOL, etc can each have different pages with details informing them what steps to take for whitelisting. Justin-

Perhaps aweber can program logic into the sign-up form that looks at the email address of the subscriber and then send them to a "thank you" page with instructions that are specific to their ISP?

Subscribers from Hotmail, AOL, etc can each have different pages with details informing them what steps to take for whitelisting.

]]> By: The Time Diva http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13040 The Time Diva Wed, 01 Aug 2007 21:43:46 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13040 Hey Peter, That would be great if aweber did allow customization... they do for the already subscribed... that might be an option down the road (hint hint) On my FAQ page I do give an explanation and if anybody emails us about the error message, we send them to the FAQ page. We do offer suggestions on how to obtain a non-banned address on that page. For those who do sign up, right after they hit the submit button, they are taken to a page with audio and screen shots on how to confirm along with the email addresses to whitelist. But your 1-2-3 step gave me an idea on how to set something up like your suggested Hey Peter,

That would be great if aweber did allow customization… they do for the already subscribed… that might be an option down the road (hint hint)

On my FAQ page I do give an explanation and if anybody emails us about the error message, we send them to the FAQ page.

We do offer suggestions on how to obtain a non-banned address on that page.

For those who do sign up, right after they hit the submit button, they are taken to a page with audio and screen shots on how to confirm along with the email addresses to whitelist.

But your 1-2-3 step gave me an idea on how to set something up like your suggested

]]> By: Peter Koning http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13034 Peter Koning Wed, 01 Aug 2007 18:20:11 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13034 @Diva - for a while I've considered banning free email domains. But currently the screen they are greeted with is very negative. I wish I could explain to these subscribers the reasons why and give them the easy steps to get on our list, if they really want to: 1) how to whitelist mail from xxx, 2) signup with a primary (non free) email address from this page zzz, 3) look for the confirmation email and click the link inside to get their access/ebook/etc. This would filter out freebie seekers but at the same time not upset the good leads who are truly trying to optin. But until aweber allows us to have a custom url to send those people too, where we can give this information in a positive voice, I don't see a net benefit in banning anyone. @Diva - for a while I’ve considered banning free email domains.

But currently the screen they are greeted with is very negative.

I wish I could explain to these subscribers the reasons why and give them the easy steps to get on our list, if they really want to:

1) how to whitelist mail from xxx,
2) signup with a primary (non free) email address from this page zzz,
3) look for the confirmation email and click the link inside to get their access/ebook/etc.

This would filter out freebie seekers but at the same time not upset the good leads who are truly trying to optin.

But until aweber allows us to have a custom url to send those people too, where we can give this information in a positive voice, I don’t see a net benefit in banning anyone.

]]> By: The Time Diva http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13032 The Time Diva Wed, 01 Aug 2007 17:51:35 +0000 http://www.aweber.com/blog/email-marketing/another-reason-to-get-in-the-address-book.htm#comment-13032 What fun... Many AOL and Hotmail users would rather it the spam button instead of the unsubscribe link... Now in Hotmail they won't even get chance to use. We can probably see an increase of spam complaint reports. There is a feature in Aweber that I absolutely love that solves this problem... for me anyway... The ban list. One of the reasons I use Aweber. For several years, I banned AOL and Hotmail accounts. They caused more problems and wasted valuable time. My target shouldn't be using them anyway. Pretty soon we'll need to give away instructions manuals on how to sign up for email :) I agree with you Justin, if an IP makes a drastic change like that, it requires a full page warning. What fun… Many AOL and Hotmail users would rather it the spam button instead of the unsubscribe link… Now in Hotmail they won’t even get chance to use. We can probably see an increase of spam complaint reports.

There is a feature in Aweber that I absolutely love that solves this problem… for me anyway… The ban list. One of the reasons I use Aweber.

For several years, I banned AOL and Hotmail accounts. They caused more problems and wasted valuable time. My target shouldn’t be using them anyway.

Pretty soon we’ll need to give away instructions manuals on how to sign up for email :)

I agree with you Justin, if an IP makes a drastic change like that, it requires a full page warning.

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