Comments on: Can Viral Videos Grow Your List? http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm Email Marketing Tips by AWeber Sun, 20 Jul 2008 18:48:39 +0000 http://wordpress.org/?v=2.3.3 By: » Confirmed Opt-in Myths Exposed - AWeber Blog http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-19976 » Confirmed Opt-in Myths Exposed - AWeber Blog Thu, 20 Dec 2007 14:11:09 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-19976 [...] Watch the Confirmed Opt-in Seminar Video This entry was posted on Thursday, December 20th, 2007 at 9:08 am and is filed under Email Deliverability. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a comment response, trackback from your own site, or permalink. [...] […] Watch the Confirmed Opt-in Seminar Video This entry was posted on Thursday, December 20th, 2007 at 9:08 am and is filed under Email Deliverability. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a comment response, trackback from your own site, or permalink. […]

]]> By: BLogaDollar.com : Make REAL Money Online - Case Study - Real-life Results » Blog Archive » Thirsday,July The 26th Daily Progression http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-12895 BLogaDollar.com : Make REAL Money Online - Case Study - Real-life Results » Blog Archive » Thirsday,July The 26th Daily Progression Sun, 29 Jul 2007 14:56:40 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-12895 [...] P.S. Opps! While writing, I wanted to get my affi links for clickbank and aweber that I’ve mentionned above, and while trying to make one of mine on their site I stumbled upon aweber’s blog and an interesting post about viral videos. Then this post leads to an interesting ressource according to me, named marketingexperiments where there are more infos about viral videos. [...] […] P.S. Opps! While writing, I wanted to get my affi links for clickbank and aweber that I’ve mentionned above, and while trying to make one of mine on their site I stumbled upon aweber’s blog and an interesting post about viral videos. Then this post leads to an interesting ressource according to me, named marketingexperiments where there are more infos about viral videos. […]

]]> By: Charlie http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-12353 Charlie Wed, 18 Jul 2007 14:10:31 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-12353 I recently had made a few videos and posted them to youtube.com as lead generators for my site. Within a few days my first one started getting views and is now at the top of youtube for "Marketing Ideas" and "Small Business Marketing. You can see it at: http://www.youtube.com/watch?v=Ol_Nmh0sDH0 It's getting about a 100 views a week on youtube.com and even more at metacafe.com The real surprise to me was how popular the video I thought was the dumbest is. Almost 600 views on Metacafe in 4 days. See what you think - http://www.metacafe.com/watch/718987/marketing_ideas_4_the_broken_car/ I recently had made a few videos and posted them to youtube.com as lead generators for my site. Within a few days my first one started getting views and is now at the top of youtube for "Marketing Ideas" and "Small Business Marketing. You can see it at: http://www.youtube.com/watch?v=Ol_Nmh0sDH0

It’s getting about a 100 views a week on youtube.com and even more at metacafe.com

The real surprise to me was how popular the video I thought was the dumbest is. Almost 600 views on Metacafe in 4 days. See what you think - http://www.metacafe.com/watch/718987/marketing_ideas_4_the_broken_car/

]]> By: Julie Wolf http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-3774 Julie Wolf Fri, 13 Apr 2007 04:33:06 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-3774 Thanks for adding to this thread Scott. I would love to see what you've done. Contact me. I finally joined YouTube and Myspace... i'm a bit slow on the uptake. But I have made a load of audios and videos on my blogs. And I have started to explore Web 2.0. this is the way the internet marketing is going... and videos are a big part of that. I should put a video on my site here don't you think? Thanks for adding to this thread Scott. I would love to see what you’ve done. Contact me. I finally joined YouTube and Myspace… i’m a bit slow on the uptake. But I have made a load of audios and videos on my blogs. And I have started to explore Web 2.0. this is the way the internet marketing is going… and videos are a big part of that.

I should put a video on my site here don’t you think?

]]> By: Scott Patterson http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-3752 Scott Patterson Tue, 10 Apr 2007 00:03:34 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-3752 Justin- Great post! I've had some incredible results from Viral Videos, specifically YouTube. From just a few videos I've created during the past month, I've had a 30% increase to my opt-in list. What's really interesting is all of this traffic is all "type in" traffic. These are people that have seen my video and take the time to write my URL into the browser just to check out my site. Pretty powerful stuff... Scott Justin-

Great post!

I’ve had some incredible results from Viral Videos, specifically YouTube. From just a few videos I’ve created during the past month, I’ve had a 30% increase to my opt-in list.

What’s really interesting is all of this traffic is all "type in" traffic. These are people that have seen my video and take the time to write my URL into the browser just to check out my site.

Pretty powerful stuff…

Scott

]]> By: Justin Premick http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-1577 Justin Premick Thu, 01 Feb 2007 22:07:00 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-1577 David, I think the argument they're making in the article has to do with the variable cost associated with video views vs. PPC impressions. You're right in stating that if you include the $9600 in video creation costs, the cost of acquiring a subscriber by video will increase. However, it's worth noting that there are certainly fixed costs in that $9600 figure. Those shouldn't be treated the same way as the ongoing costs associated with PPC campaigns. As I'm no accountant, and the report didn't say what portion of those costs were fixed, I can't say to what extent the cost per video subscriber might be adjusted. David,

I think the argument they’re making in the article has to do with the variable cost associated with video views vs. PPC impressions.

You’re right in stating that if you include the $9600 in video creation costs, the cost of acquiring a subscriber by video will increase.

However, it’s worth noting that there are certainly fixed costs in that $9600 figure. Those shouldn’t be treated the same way as the ongoing costs associated with PPC campaigns.

As I’m no accountant, and the report didn’t say what portion of those costs were fixed, I can’t say to what extent the cost per video subscriber might be adjusted.

]]> By: David Beaver http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-1573 David Beaver Thu, 01 Feb 2007 20:02:09 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-1573 Am I the only person who read the article? To believe that their cost per subscriber was "Zero" using video compared to $20.00 for each "pay per click" subscriber is ridiculous. Just a few paragraphs above their comparison chart they clearly state: "We purchased off-the-shelf video-editing software for a PC, started filming, and edited all of the videos ourselves.  The total estimated investment for this project (all 28 videos) was $9,600." I think they need to divide the number of new subscribers into the $9,600 in order to come up with an actual cost per subscriber and it will be a lot more than $20. David Am I the only person who read the article?

To believe that their cost per subscriber was "Zero" using video compared to $20.00 for each "pay per click" subscriber is ridiculous.

Just a few paragraphs above their comparison chart they clearly state: "We purchased off-the-shelf video-editing software for a PC, started filming, and edited all of the videos ourselves.  The total estimated investment for this project (all 28 videos) was $9,600."

I think they need to divide the number of new subscribers into the $9,600 in order to come up with an actual cost per subscriber and it will be a lot more than $20.

David

]]> By: George Levy http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-1126 George Levy Thu, 21 Dec 2006 04:07:41 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-1126 Very interesting posting. I spend quite a large amount of time on MySpace and use it extensively for marketing. I've been exploring the use of viral videos and their role in building a list of subscribers - thanks for this excellent information. Very interesting posting. I spend quite a large amount of time on MySpace and use it extensively for marketing. I’ve been exploring the use of viral videos and their role in building a list of subscribers - thanks for this excellent information.

]]> By: Sharon Vaz http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-975 Sharon Vaz Wed, 06 Dec 2006 10:34:08 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-975 Linda, I would be interested to know which services you used to submit your viral video. I am curently working on a feature story about Social Media for an Asian business paper and am reviewing success stories to highlight. You may also reach me at sharon@webexplosion.biz. Thanks Linda,

I would be interested to know which services you used to submit your viral video. I am curently working on a feature story about Social Media for an Asian business paper and am reviewing success stories to highlight. You may also reach me at sharon@webexplosion.biz.

Thanks

]]> By: Linda Ellis http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-965 Linda Ellis Sun, 03 Dec 2006 03:06:24 +0000 http://www.aweber.com/blog/case-studies/can-viral-videos-grow-your-list.htm#comment-965 Hi Bill, I had left that part up to the expert, Dave Boufford. Before I knew it, he had the beautiful movie made and millions were coming to visit. I had made a FLASH movie of The Dash previously, before it was done professionally and I did get quite a return on my investment as far as forwarding the site and the folks joining the mail list. Once I'd sent it to the initial mail list, it took off from there and that was a small list. Wish I could be more helpful! (I'm just the poet!) Good luck if you venture into it... Live Your Dash! Linda Ellis Hi Bill,

I had left that part up to the expert, Dave Boufford. Before I knew it, he had the beautiful movie made and millions were coming to visit. I had made a FLASH movie of The Dash previously, before it was done professionally and I did get quite a return on my investment as far as forwarding the site and the folks joining the mail list. Once I’d sent it to the initial mail list, it took off from there and that was a small list. Wish I could be more helpful! (I’m just the poet!) Good luck if you venture into it…

Live Your Dash!

Linda Ellis

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