Author Archives: Crystal Gouldey

About Crystal Gouldey

Education Marketing Associate
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Using Videos To Get More Subscribers

Posted by Crystal Gouldey on 05/17/2012

We’ve talked about him before and recognized he has good ideas, and now he has something new to share. Tim Carter, the owner of AsktheBuilder, recently tried a different method to grow his list and is willing to share what he found. Carter teaches his audience how to complete construction projects using videos. These videos [...]


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Add Your Shopify Customers to AWeber

Posted by Crystal Gouldey on 05/09/2012

Since it’s easier to get a repeat customer than obtain a new customer, it only makes sense to follow up with your customers after they purchase from you. For the thousands of businesses using Shopify, building stronger relationships with your customers is now easier than ever. Our users who sell products through PayPal liked the [...]


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4 Tips to Mocialize Your Email Campaign

Posted by Crystal Gouldey on 05/03/2012

It’s 2012, email marketers, so time to get “mocial!” That hybrid between social and mobile marketing is becoming more than a buzz word these days. Top Internet marketers advise others to focus on integrating social media and email, get mobile friendly and, of course, continue to provide stellar content. So, how do you plan to [...]


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CONCERNing Email – 3 Steps for Better Content

Posted by Crystal Gouldey on 05/01/2012

“Content is certainly the name of the game in digital marketing today,” states Alisa Leonard of iCrossing on ClickZ. But where do you get ideas for good content? How do you determine what’s worth sharing? Such is the question that Rachel Acquaviva, Office Supervisor of CONCERN – Southeast Region faced when launching the email marketing [...]


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7 Marketing Steps from Laura Betterly

Posted by Crystal Gouldey on 04/30/2012

As a business owner, or someone about to launch a business, you’re pretty busy. You may not have the time to check and make sure you’re doing everything you can to successfully promote and sell. And that’s why we want to help. Fortunately, there are a lot of other people that want to help as [...]


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Email Design Tips from the Good Ol’ Fashioned Letter

Posted by Crystal Gouldey on 04/25/2012

Postal mail isn’t doing so hot these days. Handwritten letters are becoming a thing of the past. But does that mean features of a physical letter should be discarded as well? For example, the Johnson Box that Frank Johnson created in 1941, which is a brief synopsis of what to expect in the letter. And [...]


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Upcoming Site or Product Launch? Start Marketing Now With Launch Effect

Posted by Crystal Gouldey on 04/23/2012

If you want to drum up interest in your new product or site, but don’t have the site viewer-ready yet, you need Launch Effect. It’s a WordPress theme that allows website visitors to sign up to receive updates, and also provides a unique URL for the subscriber to use to share with friends. Referrals are [...]


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7 Green Tips For Your Business

Posted by Crystal Gouldey on 04/19/2012

We’re happy that email marketing is naturally green. On the other hand, almost 10,000 pieces of postal mail advertisements are printed, shipped, delivered and disposed of every 3 seconds just in the U.S. Email marketing is already a step in the right direction for helping our planet. This Earth Day, we wanted to go over [...]


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Going From Local Startup to a National Audience of 12,000+

Posted by Crystal Gouldey on 04/17/2012

Helping small businesses grow is our mission. We strive to provide the right tools for people to be able to successfully market their business online. So we love it when we hear about customer successes. Take Dustin Maher, for example. He started his fitness business in Madison, Wisconsin and is now known on a national [...]


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Top 10 Causes for Spam Complaints

Posted by Crystal Gouldey on 03/21/2012

At AWeber, we want to provide the best service possible. We want you to have the best deliverability possible; the best performance. In a nutshell: complete satisfaction. Our Best Practices Manager, Kristie Sullivan, helps us help you meet these goals. Kristie helps customers maintain their accounts by providing tips for proper list management. Part of [...]


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