So glad I could help! We’d like to provide the knowledge base not only as a resource to explain what a feature does, but also to discuss solutions to real world problems. It makes my day to know that we hit yours on the head in this case.

Please just get in touch with our customer solutions team if you have any other lingering questions. More than just to read answers, they’re also here to provide solutions.

Thanks so much for the tutorial on adding a list selection drop down to the optin form. I’ve been trying to work out how to do this for ages without any luck – thanks very much for enlightening me!

Certainly. You can manage as many campaigns in your account as you’d like, each with its own subscribers, sign up forms, and messages.

Using our automation feature, you can link up two campaigns, so that any subscriber added primarily to the campaign for an individual product is also added to a main list for past customers.

Not there yet, but I’m on my way!

Very true, and although I’ve chosen to highlight some of the differences in your subscriber base, without a doubt there are certain things that all of them can appreciate, like valuable information and good service.

We should focus first and foremost on these in our email marketing campaigns, and only once we’ve done that, work on a more nuanced approach.

I’ve published the Knowledge Base article I alluded to in my last comment:

How Can I Add a List Selection Field To My Form?

By following the instructions, your subscribers will have the option to choose which list (and set of follow up messages) to sign up for.

It requires some basic HTML manipulation for an in-line form, so if you don’t know HTML, you’ll need to consult with your web designer.

This is something that’s possible with some slight HTML manipulation to an in-line form. I’m putting together a Knowledge Base article with step-by-step instructions on this and will link to it here as soon as it’s complete.

Thanks for the constructive questions.