Archive for March, 2007
Take Your Campaign Off Auto-Pilot
Marc Kline - March 29th, 2007
Using an autoresponder service helps to automate a portion of your communications with your prospects, customers, and other contacts. This, in turn, helps to save you time by answering commonly asked questions before they need to be asked.
But before you resign to put the entire campaign on auto-pilot, let’s talk about the benefits of soliciting feedback from your subscribers.
Posted in : Email Template Design | 14 Comments »Put Your Newsletter In The (Time) Zone
Justin Premick - March 27th, 2007
One of the challenges that we all face as email publishers is getting subscribers to open our messages and take action.
Many factors influence whether they do this or not.
One that I frequently see people discussing and testing is the time of day that messages are sent.
How can we do this, considering that subscribers come from all over the world, and their schedules are scattered across the day?
Posted in : Email Marketing | 26 Comments »More on Plain Text: Keys to a Good Header
Justin Premick - March 22nd, 2007Recently we went over the case for spending a bit more time on your plain text messages.
Today, let’s talk about how to design them so that you get the best ROI of that extra time spent.
Posted in : Email Template Design | 13 Comments »How Not to Make a Signup Form
Justin Premick - March 20th, 2007We’ve talked a lot in this space about making it as easy as possible for your subscribers to get on your list.
Recently I came across an opt-in form that highlights just how frustrating signing up can be.
And this site wasn’t even marketing anything!
Posted in : Email Marketing | 22 Comments »We’re All Here To Learn
Justin Premick - March 15th, 2007When I was in school, particularly in the earlier years of my education, I was a “good” student.
I regarded the teacher as the highest authority on whatever the topic of discussion was. I would question, but I tended to conclude that if the instructor must know what they were talking about… that was why you taught, right? Because you knew.
I’ve long since found out that we learn best by challenging our teachers, something that’s served me well in educational roles here at AWeber and elsewhere. One of our blog readers reminded me of that recently.
Posted in : Email Template Design | 17 Comments »Where Should You Publish Your Forms?
Marc Kline - March 13th, 2007By now, Justin and I have done a couple of webinars to help customers get up and running in their AWeber accounts along with some useful tips.
One section we cover in our Intermediate Webinar is web form placement. We can’t over-stress the importance of giving attention to this for converting one-time web site visitors into long term relationships by e-mail follow up.
Let’s take a quick look at a few approaches.
Posted in : Email Marketing | 25 Comments »New Interface & Other Enhancements
Tom Kulzer (AWeber CEO) - March 7th, 2007Our development team has been hard at work for the past 4+ months with some dramatic enhancements to the customer area of AWeber. We’ve all pulled some long days and nights in preparation and this morning our team has released them to the wild.
A few enhancements include: (more…)
Posted in : New Features | 58 Comments »Easy Way to Remind Subscribers of Their Opt-in
Marc Kline - March 6th, 2007We’ve posted several articles now on SPAM issues, including those on how to avoid being perceived as a spammer.
Among these, you’ll find blog articles on content filtering, a guide to personal e-mail filters, do’s and don’ts for adding subscribers. You’ll also find some important information in exploring our knowledge base.
These are big, important things to consider. But of course, there are also more subtle, easy to implement things you should do as well. I thought it’d be helpful to chime in with a quick tip.
Posted in : Email Template Design | 18 Comments »System Maintenance Schedule
Tom Kulzer (AWeber CEO) - March 5th, 2007Over the next 2 days our development team will be performing some early morning maintenance in preparation for some exciting enhancements to be released.Schedule:
- Tuesday 5:00 am - 5:30 am EST March 6th.
- Wednesday 5:30 am - 8:30 am EST March 7th.
[Update: Wed 8:45am EST. Obviously the control panel is still undergoing maintenance. We’re pushing out a huge update today with our all new interface and working on a few last minute tweaks before making it live to the world. Bear with us, our whole team is here working dilligently to get it up. Thanks, Tom]
[Update: Wed 10:20am EST. Control panel should be available in a few more minutes Thank you for your patience. I apologize for this taking longer than planned. I promise it’ll be worth it. ;) -Tom]
During this time the customer and affiliate control panel areas of the website will be unavailable for login. All other aspects of the website should continue to function normally such as, new subscriber opt-ins, open rate tracking, click tracking links, unsubscribe requests, etc. Please plan your campaigns accordingly.
Thank you for your patience during this time period. I believe you’ll enjoy the extensive enhancements we’ll be putting in place.
Posted in : New Features | 5 Comments »Tell A Friend Forms Are Not Opt-In
Justin Premick - March 2nd, 2007…and are not in any way permitted for use with AWeber.
We’ve been getting a lot of questions this week about Tell a Friend forms due to several large product launches, including Viral Friend Generator, Viral Friend Dominator and TAFPro.
We have information in our Knowledge Base about Tell a Friend and why we don’t permit it to be used with AWeber accounts.
However, due to the high number of inquiries about this we’re putting it here too, since this is a more prominent part of our site.
Posted in : Email Marketing | 21 Comments »« Previous Entries
