This is a case study of sorts...
Back in July I ran a WSO (Warrior Special Offer) for a course I
put together entitled "Scribd Traffic Exposed". This was before
Scribd changed some policies and people really seemed to like the
course (I received a lot of positive reviews and feedback)
I started off selling this video course + PDF for $5.00 and ended
up offering resell rights to the product. When it was all said and
done, I made over $3,700.
But I screwed up...
There was not a single link back to any of my websites in the
product!!
Now, if you search for "Scribd Traffic Exposed" (in quotes) Google
returns 129,000 results.
How many newsletter sign-ups do you think I missed out on with a
product that's now being listed on 129,000 websites?
What do I think the perfect "rights" would be for making an ebook
go viral?
NO Sell Private Label Rights
NO Claim Full Copyright
YES Sell Master Resale Rights
YES Edit/Alter the Sales Materials
YES Added to Paid Membership Sites
YES Added to Free Membership Sites
NO Can be Broken Down Into Articles
YES Can be Packaged with Other Products
YES Sell at Auction Sites
YES Offered Through Dime Sale Events
YES Offered as Free Bonus (including Email Opt-in's)
YES Given Away for Free
Hire a graphic designer to do the ebook cover design.
Then, you can sell the ebook as a Master Resale Rights product in
the Warrior Special Offer section of the Warrior Forum or search
Google for "master resale rights" and e-mail the site owners and
tell them you have a new product.
If you are looking for an excellent guide to product creation, I
recommend:
Paul Coleman's "Product Momentum" -
http://tinyurl.com/ylxp9za
Tiffany Dow's "Building An Ebook Empire"
http://tinyurl.com/y85fdll
You live and learn... I just wanted to pass this along so you can
learn from my mistake but more importantly, I hope that you will
see the list building/money making potential that's out there.
Best Regards,
Mark Hess |